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  • A Stakeholder Approach to Corporate Social Responsibility: Pressures, Conflicts, and Reconciliation

    A Stakeholder Approach to Corporate Social Responsibility by Kotler, Philip; Maon, Fran; Lindgreen, Adam;

    Pressures, Conflicts, and Reconciliation

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    Rövid leírás:

    According to a recent McKinsey & Co. global survey, 95% of surveyed CEOs believe that 'society has greater expectations than it did five years ago that companies will assume public responsibilities.' In turn, corporate social responsibility has grown into a global phenomenon that encompasses businesses, consumers, governments, and civil society. Th

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    Hosszú leírás:

    Corporate social responsibility has grown into a global phenomenon that encompasses businesses, consumers, governments, and civil society, and many organizations have adopted its discourse. Yet corporate social responsibility remains an uncertain and poorly defined ambition, with few absolutes. First, the issues that organizations must address can easily be interpreted to include virtually everyone and everything. Second, with their unique, often particular characteristics, different stakeholder groups tend to focus only on specific issues that they believe are the most appropriate and relevant in organizations' corporate social responsibility programs. Thus, beliefs about what constitutes a socially responsible and sustainable organization depend on the perspective of the stakeholder. Third, in any organization, the beliefs of organizational members about their organization's social responsibilities vary according to their function and department, as well as their own managerial fields of knowledge. A Stakeholder Approach to Corporate Social Responsibility provides a comprehensive collection of cutting-edge theories and research that can lead to a more multifaceted understanding of corporate social responsibility in its various forms, the pressures and conflicts that result from these different understandings, and some potential solutions for reconciling them.

    'Oriented to researchers and professionals, this volume is an important research and reference volume on organizational leadership and corporate social responsibility. Summing Up: Highly recommended. Graduate, research, and professional collections.' Choice Vol. 50

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    Tartalomjegyzék:

    Contents: Foreword; Part I Empirical-Based Frameworks for Understanding Pressures, Conflict and Reconciliation: Understanding Stakeholder Conflicts and Mobilization: The impact of socioeconomic and political factors on stakeholder dialogs, Matthias S. Fifka; What makes a stakeholder act? Exploring the impact of the issue in the stakeholder relationship, Sally Davenport and Shirley Leitch; Swapping stories: how firms and stakeholders use blogs as narrative discourse to create efficacy and meaning for corporate social responsibility, David M. Boje, Stephanie Maynard-Patrick and Steven M. Elias; Brent Spar revisited: conflict and cooperation from a stakeholder perspective, Matthias S. Fifka; Engaging with the enemy: understanding the adversarial stakeholder processes and outcomes, Maureen Bourassa and Peggy Cunningham. Managing Risks of Stakeholder Conflicts: A license to operate for the extractive industries? Operationalizing stakeholder thinking in international business, Romy Kraemer and Rob van Tulder; Risk management and communication: pressures and conflicts of a stakeholder approach to corporate social responsibility, Robert L. Heath, Michael J. Palenchar, Katherine A. McComas and Stephanie Proutheau; Risk conflicts and demands for social and environmental accounting: an empirical study, Georgios Georgakopoulos and Ian Thomson. Engaging with Stakeholders and Implementing a Stakeholder Approach to Corporate Social Responsibility: The evolution of corporate social responsibility in Gucci: from risk management to stakeholder engagement, Massimiliano Bonacchi, Paolo Perego and Rosella Ravagli; The working stakeholder: new perspectives on corporate social responsibility and the employee, Peter Fleming; Giving credit where credit is due: distributive justice and corporate volunteerism, Mary Runt

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