Sensory Evaluation Practices
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Product details:
- Edition number 5
- Publisher Elsevier Science
- Date of Publication 23 October 2020
- ISBN 9780128153345
- Binding Paperback
- No. of pages480 pages
- Size 234x190 mm
- Weight 970 g
- Language English 106
Categories
Long description:
Sensory Evaluation Practices, Fifth Edition, presents the latest developments and methods of sensory evaluation, including those on the front end of innovation, consumer acceptance/preference, multivariate statistical analysis, discrimination testing, descriptive analysis, sensory claims substantiation for advertising, and information management. Additionally, related social psychological methods, such as laddering, design thinking, emotional profiling, and applications of qualitative and consumer co-creation and immersive techniques are explored. This book will be an ideal reference for sensory professionals, technical managers, product specialists and research directors in the food, beverage, cosmetics, and other consumer products industries of all sizes.
MoreTable of Contents:
1. Introduction to Sensory Evaluation2. The Organization and Operation of a Sensory Evaluation Program3. Measurement4. Test Strategy and Design of Experiments5. Discrimination Testing6. Descriptive Analysis7. Consumer Affective Testing8. Business Applications (Expanded)9. How to Get Your Research Published10. Epilogue
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