Contemporary Entrepreneurship by Hammoda, Basel; Durst, Susanne;

Rövid leírás:

This book dives deep into everyday entrepreneurial stories with an engaging narrative, based on theory, while providing practical implications by highlighting diverse entrepreneurial examples in emerging themes.

Hosszú leírás:

This book dives deep into everyday entrepreneurial stories with an engaging narrative, based on theory, while providing practical implications by highlighting diverse entrepreneurial examples in emerging themes. It provides a collection of concise authentic entrepreneurship case studies, organized into three main themes: digital entrepreneurship, entrepreneurial learning innovations, and challenging entrepreneurship. The featured case studies are based mainly on primary data gathered from entrepreneurs and active members within the entrepreneurship ecosystem all over the globe, at different stages of the entrepreneurial process. Thus, it moves away from the typical unicorns and flagship start-up stories, which are abundant in management literature, to dive deep into realistic everyday entrepreneurial narratives. This edited collection will be of interest to researchers, academics, practitioners, and students in the fields of entrepreneurship and small business management, international business, and management education.

“A great way to learn about entrepreneurship is to take a deep dive into the real-life stories of the entrepreneurs through the struggles and triumphs of their daily journeys as they build their businesses. This book provides a wealth of case studies from around the world, providing inspiration and insights.”

Ayman Ismail, Abdul Latif Jameel Endowed Chair of Entrepreneurship, associate professor at The American University in Cairo (AUC) School of Business and the founding director of the AUC Venture Lab

“Cases in Contemporary Entrepreneurship is a much-needed and timely contribution to the field of entrepreneurship that bridges theory and practice through insightful stories and examples of entrepreneurs and contexts in which entrepreneurship happens.”

Christoph Winkler, Iona University

“Entrepreneurship and the real-life stories and case studies in this book share a common thread of resilience as evidenced by the entrepreneurs themselves. The network of stories explores entrepreneurial innovations at various intersections and offer a more practice-oriented approach to entrepreneurship theory and research.”

Oscar Edwards, CEO, Higher Growth Strategies, LLC; Diversity Equity Inclusion Group, LLC, USA

Tartalomjegyzék:

1. Introduction - The diversity, practicality, and contemporariness predicaments of entrepreneurship research   2. From Books to Blogs: The digitalization journey of a contentpreneur   3. Business Model Innovation in Fintech: A Chilean WealthTech Industry Perspective   4. A Born-Global entrepreneur in the PayTech industry: Finding opportunities and capturing value in international markets   5. Digital skills platform from Silicon Valley: Training new generations using experiential learning principles   6. Design Thinking: A Teaching and Learning Pedagogy for Building an Entrepreneurial Mindset   7. Students Creating Value for Microenterprises in Live Casework: Cases from the Scandinavian Growth Creators Project   8. What we don’t talk about in entrepreneurship: moving the spotlight from the “hero entrepreneur” to the “unremarkable”’ everyday lives of student entrepreneurs   9. Doing Well by Doing Good: Identity Conflict In An Indigenous Entrepreneur   10. Entrepreneurial resilience amid the COVID-19 pandemic: Echoes of a British catering and hospitality startup   11. A Healthtech startup internationalization dilemma: Challenges expanding into the established U.S. market   12. Circular Economy business model challenges in entrepreneurial realties: Navigating the value chain of a recycling startup   13. Conclusion – Contemporary entrepreneurship: Global perspectives and cases