Microeconomics by Krugman, Paul; Wells, Robin;

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A termék adatai:

Kiadás sorszáma 2nd edition, Revised
Kiadó Worth Publishers
Megjelenés dátuma 2008. december 30.

ISBN 9780230278783
Kötéstípus Puhakötés
Terjedelem608 oldal
Méret 274x215x20 mm
Súly 1292 g
Nyelv angol

Kategóriák

Közgazdaságtan

Rövid leírás:

The second edition of this popular text has been extensively revised and updated to provide students with a comprehensive overview of Microeconomics. Internationally renowned author Paul Krugman and experienced Microeconomics Lecturer Robin Wells use real world examples to explain economic ideas, making them easy to understand.

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Hosszú leírás:

Paul Krugman's grasp of economics in action and his uncanny way of translating complex issues into everyday terms have made him the most widely read economist writing for the general public today. He has been awarded the 2008 prize in Economic Sciences for his study of international trade and the effects of globalisation.

What's new?
? Chapter order ? re-organised from the 1st edition to reflect how the subject is taught
? Stronger international focus ? Global issues are dealt with throughout the text and emphasis is placed on looking at topics from an international perspective
? Global Comparison boxes ? uses data driven examples to illustrate the international dimension of economic concepts
? New chapters on Taxes, Inflation and Unemployment
? Coverage of the financial crisis

Strengths:
? Real world examples, stories, applications and case studies ? These teach the core concepts and motivate learning
? The writing style is accessible, entertaining and friendly
? Tools for learning

Tools for learning:
Each chapter is structured around a common set of features that helps students learn while keeping them engaged

? Chapter opening summaries ? Each chapter begins with a real-life story that is then integrated throughout the chapter. They illustrate concepts, build intuition and encourage students to think further
? Economics in action ? each chapter closes with a real world case study
? Each chapter also has:
o What you will learn ? easy to read bulleted list
o Quick review ? to cement ideas
o Check your understanding ? short in text questions to test the student has understood the concepts
o For enquiring minds ? concepts are applied to real world events
o Global comparison boxes ? illustrations from around the world
o Pitfalls ? Concepts that are often misunderstood or that students often struggle with are dealt with as they come up
o Definition of key terms ? terms are defined in the text, then again in the margin
o A look ahead ? Provides students with an idea of what to expect
o End of chapter review ? a brief but complete summary of the key concepts, key terms and a comprehensive set of end of chapter problems

Supplements and Media:
A full array of supplements are available to accompany the text - see tab above.
Companion website - www.worthpublishers.com/krugmanwells
eBook: 978-1-4292-1846-7

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Tartalomjegyzék:

PART I: WHAT IS ECONOMICS?
Introduction: The Ordinary Business of Life
First Principles
Economic Models: Trade-offs and Trade
Appendix: Graphs in Economics
PART II: SUPPLY AND DEMAND
Supply and Demand
Consumer and Producer Surplus
The Market Strikes Back
Elasticity
PART II: INDIVIDUALS AND MARKETS
Taxes
International Trade
PART IV: MAKING DECISIONS
Title TBD (how consumers& producers make decisions?)
PART V: THE CONSUMER
Rational Consumer
Consumer Preference and Choice
PART VI: THE PRODUCTION DECISION
Behind the Supply Curve: Inputs and Costs
Perfect Competition and Supply Curve
PART VII: MARKET STRUCTURE: BEYOND PERFECT COMPETITION
Monopoly
Oligopoly
Monopolistic Competition and Product Differentiation
PART VIII: MICROECONOMICS AND PUBLIC POLICY
Externalities
Public Goods and Common Resources
Economics of the Welfare State
PART IX: FACTOR MARKETS AND RISK
Factor Markets
Risk and Financial Markets