Short description:

The book offers a critical exploration of the integration of AI, blockchain, and metaverse technology in the hospitality and tourism industry to investigate the potential of these technologies in revolutionizing the industry.

Long description:

The book offers a critical exploration of the integration of AI, blockchain, and metaverse technology in the hospitality and tourism industry to investigate the potential of these technologies in revolutionizing the industry. This comprehensive work studies, with practical examples, how cutting-edge technologies of Industry 4.0 are transforming luxury industry into a high-touch, hyper-personalized metaverse. It explains how these technologies can be used to improve customer experience and operational efficiency in areas such as guest interaction, supply chain management, payment processing, and virtual stores. The book also discusses the conditions that can promote sustainable development in the hospitality industry using Industry 4.0 technologies.

• Provides an innovative perspective by blending high-tech trends like AI, blockchain, and metaverse with traditional wellness practices


• Emphasis on ethical considerations and potential risks associated with the use of these technologies, providing a balanced perspective on their impact


• Includes case studies and practical examples on how businesses can use AI, blockchain, and the metaverse to improve customer experiences and operational efficiency


• Explores how the hospitality industry can embrace Industry 4.0 technologies to improve its operations, enhance customer experiences, and contribute to sustainable development


• Provides a roadmap for companies looking to implement these technologies, highlighting potential benefits and pitfalls of each approach

This reference book is for scholars and professionals in computer science who are interested in studying the effect of AI, blockchain, and metaverse in hospitality and tourism industry.

Table of Contents:

1. Digital Transformation in Hospitality Supply Chains: Leveraging Blockchain and IoT for Transparency 2. Hotel Digitalization: Exploring the Benefits, Challenges and Potential Solutions 3. Impact of Virtual Services (AI and Robotics) in Hospitality and Tourism Sectors 4. Internet of Things (IoTs): Smart Hotels and Connected Experience 5. Artificial Intelligence adoption in the Hotel Industry: Application, Trends and Challenges 6. Adaption of digital transformation and its impact on the guest experience in the hospitality industry of India 7. Embracing AI and Machine Learning for the Future of Digital Marketing 8. The City as a Service: Unlocking the Potential of Augmented Reality in Tourism and Hospitality 9. Digitalization in the Hospitality and Tourism Industry - Opportunities and Open Challenges 10. Hotel Digitalization: Exploring Benefits, Challenges, and Solutions for Budget Hotels 11. Media's impact on dark tourism in Rajasthan: How films, TV, and digital media influence tourists' attitudes and behaviours 12. Medical Tourism: A review in Indian Prospects 13. Rethinking Metaverse as a buzzword or the budding phase for the next Generation Hospitality Industry 14. Metaverse: A new tourist destination 15. AI, Blockchain, and Metaverse: Transforming Luxury Hotel Operations for Unprecedented Efficiency 16. Evolution of the Technology-Enabled Transformation of Customer Experience Co-creation in the Smart Tourism:  The past, current and the Future trends. 17. Exploring the Use of Gamification in HR Processes for Staff Engagement in Hotels and Restaurants 18. Emerging Technologies in Food and Beverage Industry: From Smart Kitchens to Food Delivery Innovations 19. Demystifying Food Wastage Reduction Strategies for Sustainable Hospitality Management: Crafting Excellence for Compliance and Fulfilling SDG 2 (Zero Hunger) 20. Artificial Intelligence In Green Transportation - A Conceptual Review