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  • International Management: Managing in a Diverse and Dynamic Global Environment

    International Management: Managing in a Diverse and Dynamic Global Environment

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    A termék adatai:

    • Kiadás sorszáma 2
    • Kiadó McGraw-Hill
    • Megjelenés dátuma 2009. március 16.

    • ISBN 9780071276085
    • Kötéstípus Puhakötés
    • Terjedelem0 oldal
    • Méret 255x202x20 mm
    • Súly 1 g
    • Nyelv angol
    • 0

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    Hosszú leírás:

    International Management: Managing in a Diverse and Dynamic Global Environment is about the unique opportunities and concerns that confront international managers as they navigate their companies through the complex and ever changing global economic, political, legal, technological and cultural environments. It describes theories of international management in the context of current and emerging realities in the global marketplace. The framework follows the course structure beginning with the macro-environment, then moves to the firm level, and concludes with the individual manager in the international setting. This approach is embellished with modern chapters on collaborative strategies, managing technology and knowledge, and ethics and corporate social responsibility. Each chapter concludes with a mini-case, and a comprehensive case concludes each section.

    International Management: Managing in a Diverse and Dynamic Global Environment is about the unique opportunities and concerns that confront international managers as they navigate their companies through the complex and ever changing global economic, political, legal, technological and cultural environments. It describes theories of international management in the context of current and emerging realities in the global marketplace. The framework follows the course structure beginning with the macro-environment, then moves to the firm level, and concludes with the individual manager in the international setting. This approach is embellished with modern chapters on collaborative strategies, managing technology and knowledge, and ethics and corporate social responsibility. Each chapter concludes with a mini-case, and a comprehensive case concludes each section.

    Több

    Tartalomjegyzék:

    Section I: The International Environment

    Chapter 1: An Introduction to International Management

    Chapter 2: The Global Macro-Economic Environment

    Chapter 3: The Political and Legal Environments

    Chapter 4: The Cultural Environment

    Case I - Hong Kong Disneyland

    Section II: Managing International Strategic Planning and Implementation

    Chapter 5: Strategies for International Competition

    Chapter 6: Analyzing and Managing Foreign Modes of Entry

    Chapter 7: Organizing and Controlling International Operations

    Chapter 8: Managing Technology and Knowledge

    Case II - Christina Gold Leading Change at Western Union

    Section III: Managing People and Processes across Borders and Cultures

    Chapter 9: Communicating across Borders and Cultures

    Chapter 10: Negotiation and Decision-Making across Borders and Cultures

    Chapter 11: Motivating and Leading across Borders and Cultures

    Chapter 12: International Human Resources Management

    Case III - Nora-Sakari: A Proposed JV in Malaysia

    Section IV: Ethical Dilemmas in International Management

    Chapter 13: Global Social Enterprise

    Chapter 14: Ethics and Social Responsibility for International Firms

    Case IV - The TATA Way: Evolving and Executing Sustainable Business Strategies

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