Creating and Capturing Value through Crowdsourcing
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A termék adatai:
- Kiadó OUP Oxford
- Megjelenés dátuma 2018. március 22.
- ISBN 9780198816225
- Kötéstípus Keménykötés
- Terjedelem376 oldal
- Méret 242x165x28 mm
- Súly 728 g
- Nyelv angol 0
Kategóriák
Rövid leírás:
The book is made up of a unique collection of contributions of leading scholars from different research areas to provide a systematic overview of the research on crowdsourcing, based on a clear definition of the concept, its difference for innovation, and its value for both private and public sector.
TöbbHosszú leírás:
Examples of the value that can be created and captured through crowdsourcing go back to at least 1714 when the UK used crowdsourcing to solve the Longitude Problem, obtaining a solution that would enable the UK to become the dominant maritime force of its time. Today, Wikipedia uses crowds to provide entries for the world's largest and free encyclopedia. Partly fueled by the value that can be created and captured through crowdsourcing, interest in researching the phenomenon has been remarkable.
Despite this - or perhaps because of it - research into crowdsourcing has been conducted in different research silos, within the fields of management (from strategy to finance to operations to information systems), biology, communications, computer science, economics, political science, among others. In these silos, crowdsourcing takes names such as broadcast search, innovation tournaments, crowdfunding, community innovation, distributed innovation, collective intelligence, open source, crowdpower, and even open innovation. This book aims to assemble chapters from many of these silos, since the ultimate potential of crowdsourcing research is likely to be attained only by bridging them. Chapters provide a systematic overview of the research on crowdsourcing from different fields based on a more encompassing definition of the concept, its difference for innovation, and its value for both private and public sector.
Tartalomjegyzék:
Part I : Crowdsourcing : Fundamentals and the Role of Crowds and Communities
Introduction to the Chapters
Crowdsourcing : A Primer and Framework
Three's a Crowd?
How Firms Leverage Crowds and Communities for Open Innovation
Tapping into Diversity through Open Innovation Platforms: The Emergence of Boundary Spanning Practices
Part II : Tournament-Based Crowdsourcing
A Problem in the Making: How Firms Formulate Sharable Problems for Open Innovation Contests
The Role of Information Patterns in Designing Crowdsourcing Contests
Part III : Collaboration-Based Crowdsourcing
Renegotiating Public Value with Co-Production
The Road to Crowdfunding Success: A Review of Extant Literature
Co-Creation from a Telecommunication Provider's Perspective: A Comparative Study on Innovation with Customers and Employees
Part IV: Hybrids: Tournament-Based and Collaboration-Based Crowdsourcing
Co-opetition in Crowdsourcing: When Simultaneous Cooperation and Competition Deliver Superior Solutions
Prediction Markets For Crowdsourcing
Ethics in Crowdsourcing: Revisiting and Revising the Role of Stakeholder Theory
