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  • Fashion Industry and Tourism Strategy: Transforming Destinations and Shaping Experiences

    Fashion Industry and Tourism Strategy by Valeri, Marco; Asthana, Shekhar;

    Transforming Destinations and Shaping Experiences

      • Publisher's listprice GBP 80.00
      • The price is estimated because at the time of ordering we do not know what conversion rates will apply to HUF / product currency when the book arrives. In case HUF is weaker, the price increases slightly, in case HUF is stronger, the price goes lower slightly.

        38 220 Ft (36 400 Ft + 5% VAT)

    38 220 Ft

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    Temporarily out of stock.

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    Product details:

    • Publisher Emerald Publishing Limited
    • Date of Publication 27 November 2025

    • ISBN 9781837088812
    • Binding Hardback
    • No. of pages264 pages
    • Size 229x152x18 mm
    • Weight 456 g
    • Language English
    • 0

    Categories

    Short description:

    Fashion Industry and Tourism Strategy explores the growing intersection between fashion events and tourism, highlighting their socio-economic contributions to global destinations.

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    Long description:

    Fashion Industry and Tourism Strategy: Transforming Destinations and Shaping Experiences explores the growing intersection between fashion events and tourism, highlighting their socio-economic contributions to global destinations. Once limited to showcasing clothing, fashion events have evolved into a key driver of luxury tourism, influencing travel patterns, consumer behaviour, and destination branding. The increasing interest in luxury lifestyles, particularly in developing economies, has fuelled a surge in travellers to iconic fashion capitals such as Paris, Milan, and New York. While research has acknowledged the economic significance of fashion tourism, critical gaps remain in understanding its broader impact, including its role in cultural exchange, destination image-building, and sustainability.


    In addition to economic considerations, this contributed work delves into the socio-environmental implications of fashion tourism, assessing its influence on heritage conservation, commercialisation, and sustainable development. The potential of fashion tourism to revitalise emerging destinations and serve as an off-season tourism strategy is explored, alongside concerns about overconsumption, resource exploitation, and social inequalities in the fast-fashion industry.


    Through a multidisciplinary approach, encompassing organisational behaviour, finance, psychology, social development, and operations, Fashion Industry and Tourism Strategy: Transforming Destinations and Shaping Experiences fresh insights into an evolving tourism segment, making it a valuable resource for scholars, industry professionals, and policymakers.

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    Table of Contents:

    Part 1. Fashion Tourism Research and Destination Image Building

    Chapter 1. Impact of Fashion Tourism on Destinations: Uncovering Multi-disciplinary Aspects for Sustainable Development; Bapon Chandra Kuri, Ayan Banik, and Marco Valeri

    Chapter 2. Paris Fashion Weeks through the Experience Economy Model: What Do Tourists Seek?; B Duan, J Dai, Y Zhang, and E Ma

    Chapter 3. Fashion Weeks as an Effective Branding Tool for Tourist Destinations: The Case of Bulgarian Fashion; Mariya Stankova and Svetoslav Kaleychev

    Chapter 4. Impact of Fashion Tourism Visual Communication on Iconic Destinations Consumers; Maria Nascimento Cunha and Oleksandr P. Krupskyi

    Chapter 5. Tourism Branding of Croatia as a Fashion Tourism Destination Through the Affirmation of Traditional Motifs; Jasenka Kranjčević, Nora Mustać, and Sanda Čorak

    Chapter 6. From Port to Porter: Antwerp’s Fashion Sector as a Placemaking Factor, Mitigating Urban Crisis through Creativity and Persistence; Constantin Alexander 

    Chapter 7. Fashion Tourism as a Catalyst for Socio-Economic Change in Rajasthan; Manisha Paliwal, Komal Desai, Pooja Tanwar, and Omkar Bapat

    Part 2. Virtual Fashion Experiences in Virtual Reality Fashion 


    Chapter 8. Fashion Tourism and Sustainable Development Goals: A Literature Review; Nitish Kumar Minz and Poonam Kumari

    Chapter 9. Virtual Reality (VR) and the Role of Technology in Fashion Tourism; Jeetesh Kumar, Janitha Kularajasingam, and Marco Valeri

    Chapter 10. In Search of Multisensorial Airport Experiences: The Case of Luxury Travel Shopping; Daouda Coulibaly and Camille Cherkaoui

    Chapter 11. Fashion Shows in Cultural Venues and Sites and Tourism Destination Attractiveness: An Empirical Investigation; Anna Kyriakaki, Christina Stergiou, and Maria Salamoura

    Chapter 12.Traditional Costume Experience is an Integration of Many Core and Peripheral Activities: Implications for the Experience Logistics; Bình Nghiêm-Phú

    Chapter 13. Digital Fashion Tourism: Bridging the Gap Between Virtual Engagement and Physical Travel; Nishita Chatradhi

    Chapter 14. Counterfeit Fashion Tourism, Analysis of Fashion Tourism Black Market and its Impact on Tourism in Marrakech; Mohamed Boukherouk

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