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  • Data and Analytics Strategy for Business: Leverage Data and AI to Achieve Your Business Goals

    Data and Analytics Strategy for Business by Asplen-Taylor, Simon;

    Leverage Data and AI to Achieve Your Business Goals

      • GET 10% OFF

      • The discount is only available for 'Alert of Favourite Topics' newsletter recipients.
      • Publisher's listprice GBP 32.99
      • The price is estimated because at the time of ordering we do not know what conversion rates will apply to HUF / product currency when the book arrives. In case HUF is weaker, the price increases slightly, in case HUF is stronger, the price goes lower slightly.

        16 280 Ft (15 505 Ft + 5% VAT)
      • Discount 10% (cc. 1 628 Ft off)
      • Discounted price 14 652 Ft (13 955 Ft + 5% VAT)

    16 280 Ft

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    Availability

    Estimated delivery time: In stock at the publisher, but not at Prospero's office. Delivery time approx. 3-5 weeks.
    Not in stock at Prospero.

    Why don't you give exact delivery time?

    Delivery time is estimated on our previous experiences. We give estimations only, because we order from outside Hungary, and the delivery time mainly depends on how quickly the publisher supplies the book. Faster or slower deliveries both happen, but we do our best to supply as quickly as possible.

    Product details:

    • Edition number 2
    • Publisher Kogan Page
    • Date of Publication 3 August 2025

    • ISBN 9781398622012
    • Binding Paperback
    • No. of pages344 pages
    • Size 234x156x31 mm
    • Weight 510 g
    • Language English
    • 692

    Categories

    Short description:

    Design, implement and execute a data strategy that harnesses AI with this guide to driving innovation and creating value.

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    Long description:

    Data and AI present a tremendous opportunity to improve business performance by increasing operational efficiency, revenues and customer satisfaction. An effective data strategy leveraging the power of AI allows businesses to create a competitive advantage.

    Data and Analytics Strategy for Business is a practical guide for business, technology and data leaders building a data, analytics and AI strategy for their organization. Starting by identifying the value you can obtain from data, analytics and AI, this book shows you how to maximise that value to support your organization's goals and mission. It covers the importance of having high quality data to generate trust, getting the whole organization on board as well as all the other essential elements required to complete your strategy. This book provides the keys to using data to drive improved business results.

    Incorporating the latest developments in AI, this new edition of Data and Analytics Strategy for Business shows how leaders can use AI right away to get value from their existing strategy. It provides practical guidance and recommendations for implementing AI and machine learning to maximize performance. Filled with real-world examples from organizations including Tesco and Facebook, this book is a step-by-step guide to designing and implementing a results-driven data strategy.

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