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  • Mobile and Social Media Journalism: A Practical Guide for Multimedia Journalism

    Mobile and Social Media Journalism by Adornato, Anthony;

    A Practical Guide for Multimedia Journalism

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    • Kiadás sorszáma 3
    • Kiadó Routledge
    • Megjelenés dátuma 2025. december 17.

    • ISBN 9781032778532
    • Kötéstípus Puhakötés
    • Terjedelem376 oldal
    • Méret 234x156 mm
    • Nyelv angol
    • Illusztrációk 103 Illustrations, black & white; 103 Halftones, black & white
    • 700

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    Rövid leírás:

    Now in its third edition, Mobile and Social Media Journalism continues to be an essential resource for those learning about how journalists and news organizations use mobile and social media to gather news, distribute content, and engage with audiences.

    Több

    Hosszú leírás:

    Now in its third edition, Mobile and Social Media Journalism continues to be an essential resource for those learning about how journalists and news organizations use mobile and social media to gather news, distribute content, and engage with audiences.


    Merging theory and practice, this textbook includes checklists and practical activities in every chapter, enabling readers to immediately build the mobile and social media skills that today’s journalists need and which news organizations expect. This third edition retains a focus on journalism’s core values, such as authentication, verification, and credibility, while guiding readers on how to apply them to digital media activities. The book offers an in-depth discussion of the audience’s active role in producing content, how mobile devices and social media have changed the way audiences consume news, and what these changes mean for journalists. Updated to address the latest trends in multimedia journalism, this edition includes new material on the rise of artificial intelligence (AI), increased polarization of media, and shifting algorithms on social platforms. Increased attention is paid to visual content for social storytelling as well as how journalists can look after their mental health when exposed to online harassment and cognitive overload.


    This book is essential reading for journalism students as well as media professionals seeking to update their skills.


    An online accompaniment to this book can be found at www.mobileandsocialmediajournalism.com, providing extra resources for students and lecturers, including lecture slides, video tutorials, industry news, and sample assignments.



    “Every storyteller must now navigate a media environment reshaped by rapid technological shifts, from generative AI to platform-driven news consumption. Mobile and Social Media Journalism offers timely, practical guidance on how to develop the essential skills needed to thrive in today’s evolving media landscape. This edition goes beyond foundational tools—it addresses the critical questions facing journalists today, including how to respond to shrinking attention spans and the challenges of serving ideologically fragmented audiences. With thoughtful discussion of misinformation, the influence of social media personalities, and the power of mobile-first storytelling, Adornato provides a smart, accessible roadmap for educators and practitioners alike.”


    – Deb Wenger, Ph.D., Professor, School of Journalism and New Media, The University of Mississippi


    In a media landscape fractured by AI, shifting algorithms, and polarized audiences, Mobile and Social Media Journalism delivers urgent clarity. This updated edition cuts through the chaos, offering essential signposts to help students navigate everything from the rise of influencer news to the collapse of traditional traffic models. More than just theory, it equips journalists with practical tools to gather, verify, and share stories while upholding ethics in an age of misinformation.


    Yet amid the disruption, this book reveals opportunity. Mobile devices and social platforms—when used strategically—empower journalists to engage audiences with unprecedented speed and creativity. Whether adapting to TikTok’s demands or resisting the pull of echo chambers, this guide doesn’t just track the changes—it prepares you to lead them. For anyone committed to the future of journalism, Adornato’s book provides a roadmap to staying relevant, responsible, and resilient.”


    –  Kelly Fincham, Director, Global Media program, National University of Ireland Galway


    “The third edition of Mobile and Social Media Journalism is arriving at a very important time.  Adornato tackles the most pressing issues that keep journalists and journalism educators awake at night—including the dangers posed by the increasing polarization of the news consumer audience, the rapid rise of AI in content creation and the resulting ethical challenges, and the urgent need for newsrooms and journalists to re-think their social media strategies. This book remains one of the most effective resources for teaching the digital skills and audience-centric thinking that are essential for today’s journalists.”


    – Suzanne Lysak, Associate Professor, Dodge College of Film and Media Arts, Chapman University


    “This work is an essential read for those teaching and practicing mobile and social media Journalism. This third edition, reflects the deepening of Adornato’s thinking on mobile gathering and sharing methods; the evolving role of social media on journalism and an appreciation for the importance of audience engagement in interactive storytelling. As all of us, journalists and audiences, continue to learn and understand these tools it is important to have this thoughtful, approachable and inspiring resource. Adornato encourages experimentation and innovation while also emphasizing solid journalism and the way we can use these powerful tools to tell true stories.”  


    – Kathryn Gretsinger, Associate Professor of Teaching, School of Journalism, Writing and Media, The University of British Columbia, Vancouver, British Columbia, Canada.


    “With its third edition, Adornato's Mobile and Social Media Journalism offers comprehensive and timely learning materials that reflect contemporary journalism practices in modern days. Undoubtedly, this new edition provides important updates to the evolving journalism landscape, making it an essential textbook for journalism students and industry professionals looking to understand the digital transformation in journalism.”


    – Abdul Kabil Khan, PhD, Associate Professor, Department of Journalism, Media and Communication, Daffodil International University, Bangladesh


    "This book continues to be a fundamental text for anyone looking to gain the essential social media know-how that news organizations today demand. Adornato gives us more than just a practical guide by also offering the theoretical underpinnings that help us make sense of what the new tools and platforms mean for the ethical practice of journalism. The strategies outlined here focus on the approaches and fundamentals that are applicable in a rapidly changing media landscape with generative AI. The third edition is a must-have for courses wanting to combine journalistic principles with the latest emerging technologies."


    – Jill Hopke, Ph.D. Associate Professor of Journalism, DePaul University


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    Tartalomjegyzék:

    Preface


    Acknowledgments


    1. FORCES AT THE GATE: AN ACTIVE AUDIENCE


    Technology and Journalism



    Before social media: One-way communication



    Social media: Journalism as a conversation


    Role of the Audience



    Who are the gatekeepers?



    Content producers: The power of an active audience



    News consumption: Mobile and social


    Impact on Journalists



    Newsgathering



    Distribution of news



    Audience engagement


    Checklist



    Stay informed



    Discussion



    2. NAVIGATING THE NEWSROOM: A MULTIPLATFORM HUB OF CONTENT


    Rebooting the Newsroom



    Breaking down silos



    Financial and employment picture



    Power of social media providers and other tech giants


    Multimedia Mindset


    Adapting to a Mobile and Social Audience: Evolving Business Models



    Newspaper



    Television



    Radio



    Digital-only


    Newsroom Mobile and Social Media Editorial Strategies



    Keep them coming back for more



    Different platforms, different approaches



    Experimenting with ‘newer’ way of delivering content


    Checklist



    Mobile and social media strategy analysis



    Discussion



    3. YOUR SOCIAL MEDIA BRAND: WHO DO YOU WANT TO BE?


    Social Media Branding and Journalism


    Social Media Audit



    Search



    Analyze and act



    Assume everything is public


    Building a Social Media Brand



    Separate personal and professional accounts?



    Online spaces where you should be active



    Creating standout social media profiles



    Consistency



    Think before you post



    Become the go-to journalist


    Checklist



    Social media audit



    Build your presence



    Choose a beat



    Discussion



    Reminder



    4. SOCIAL NEWSGATHERING


    Social Sleuthing: Story Ideas, Sources, and Content



    Social listening



    Social searching



    Social media command center: Organize listening and searching


    Crowdsourcing: Social Collaboration and Curation



    Harnessing the power of the audience



    Reporting what you gather: Vetting and visualizing the data


    Checklist



    Social media lists



    Social dashboard



    The workout



    Crowdsource



    Reminder



    5. FROM THE FIELD: THE MOBILE JOURNALIST


    Digital-First Mindset: Mobile and Social



    Planning your story: The digital-first story pitch



    Different types of stories, different approaches


    Working Remotely



    Equipment and accessories



    Storage and file management



    Mobile reporting apps


    Video



    Production apps



    Shooting



    Editing multitrack stories



    Readable videos



    Vertical story format



    Live streaming



    Publishing video


    Audio



    Production apps



    Recording and editing


    Still Images



    Production apps



    Photography



    Social media graphics


    Mobile-First Workflow: A Digital Juggling Act



    Managing the reporting process



    Workflow in action


    Checklist



    Digital-first discussion



    Get in the mojo groove



    Scavenger hunt



    Reminder



    6. WRITING MOBILE-FRIENDLY WEB STORIES


    Mobile-Friendly Layout



    Mobile audience



    Prioritize article pages



    Bite-sized, “snackable” chunks



    Length



    Visuals


    Writing With A Mobile Audience In Mind



    Story structures



    Search engine optimization (SEO)



    Short and shareable headlines



    Front-load stories: Secondary headlines and key points



    Ledes



    Nut grafs



    Subheadings



    Photo captions: A mini story within the story


    Artificial Intelligence



    The backstory



    Automated writing



    Brainstorming SEO headlines and keywords


    Checklist



    Put on your editor’s hat



    Writing and layout drill



    Brainstorm using AI



    Teaching moment          


                                                                                                                          


    7. SOCIAL MEDIA WRITING AND ENGAGEMENT


    What Do I Post While Reporting?



    Social media optimization



    Writing for social media



    Live coverage: Reporting in real time



    Beyond the “final” story: Continuing the conversation


    Checklist



    Social media activity: Sharing as you report



    Multimedia web story



    8. AUDIENCE ANALYTICS


    Is It Working? Measuring the Success of Your Mobile and Social Media Activity


    How Newsrooms Use Social Media and Web Analytics


    Pitfalls of Analytics


    Analytics Tools



    Facebook Insights



    Instagram analytics



    Website analytics



    X analytics


    Report, Share, Experiment, Measure, Adjust


    Checklist



    Making sense of the data


     


    9. SOCIAL MEDIA ETHICS AND POLICIES


    New Dilemmas


    Charting an Ethical Course: Applying Journalism Ethics to Social Media


    Newsroom Social Media Policies



    You can’t post that! Professional and personal activity



    Contacting sources on social media



    Interacting with the audience



    Verification of user-generated content



    Seeking permission, copyright, and fair use



    Correction guidelines



    Ownership of social media accounts


    Guidelines About Use of Artificial Intelligence


    Checklist



    Mobile and social media strategy analysis



    What’s the real deal?



    What would you do?



    Social media backlash



    Reminders



    10. THE SPREAD OF MISINFORMATION


    What Is Fake News?


    Post-Truth World


    Why People Share Fake News


    Identifying Fake News


    Shared Responsibilities to Combat Fake Misinformation



    Technology companies



    Journalists



    Educators



    Public



    Checklist



    Discussion



    Victim or villain? 



    Manipulated media, real consequences



    11. MOBILE AND SOCIAL MEDIA IN YOUR CAREER


    Qualifications Needed in Today’s Newsrooms


    Mobile and Social Media Jobs and Internships


    Finding Job and Internship Leads


    Breaking into the Business: Leverage Your Digital Know-How



    Online portfolio and brand



    Resume



    Cover letter



    Applying and interviewing



    Checklist



    Review job descriptions



    LinkedIn Alumni search



    Polish and present your profile



    Index

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