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It may be the diet of the moment, but don't call keto a 'fad diet'! Unlike other weight-loss eating plans that fall in and out of style, the ketogenic plan is proving to be more of a long-term lifestyle than a slim-down quick fix. And it's attracting people with various wellness goals. Yes, weight loss is one of them, but it's far from the only reason that people are signing up to go keto. Whether you're a keto convert, keto-curious, or wondering where to begin, this book is packed with the recipes you need to get started. Pondering how to ditch the carbs and still enjoy dinner? Nervous about navigating restaurant menus? Scared to face down that box of doughnuts at the office? Think you can't do keto because you're vegan? We've got all the strategies and recipes in these pages to set you on your way! Includes: A guide to setting up your kitchen; Shopping lists to get you stocked up on the foods and ingredients you need; Recipes for mouthwatering dishes; How to navigate the first few d