Agribusiness Management
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20% KEDVEZMÉNY?
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- Kiadói listaár GBP 81.99
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39 170 Ft (37 305 Ft + 5% áfa)
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- Kedvezmény(ek) 20% (cc. 7 834 Ft off)
- Kedvezményes ár 31 336 Ft (29 844 Ft + 5% áfa)
- A kedvezmény érvényes eddig: 2025. december 31.
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Feliratkozom
39 170 Ft
Beszerezhetőség
Becsült beszerzési idő: Várható beérkezés: 2026. január vége.
A Prosperónál jelenleg nincsen raktáron.
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A termék adatai:
- Kiadás sorszáma 7
- Kiadó Routledge
- Megjelenés dátuma 2025. szeptember 30.
- ISBN 9781032784014
- Kötéstípus Puhakötés
- Terjedelem610 oldal
- Méret 246x174 mm
- Súly 1200 g
- Nyelv angol
- Illusztrációk 46 Illustrations, black & white; 84 Illustrations, color; 59 Halftones, color; 46 Line drawings, black & white; 25 Line drawings, color; 59 Tables, color 801
Kategóriák
Rövid leírás:
This seventh edition of Agribusiness Management provides students and managers with a fundamental understanding of the key concepts needed to successfully manage food and agribusinesses in a rapidly changing, global, high-tech, consumer-oriented, and uncertain world.
Több
Hosszú leírás:
This seventh edition of Agribusiness Management provides students and managers with a fundamental understanding of the key concepts needed to successfully manage food and agribusinesses in a rapidly changing, global, high-tech, consumer-oriented, and uncertain world.
This leading text has been restructured and revised for this edition to make it even more relevant and accessible. Offering a contemporary focus that reflects the issues that agribusiness managers face today and are likely to face tomorrow, the book presents conceptual material in a pragmatic way with illustrations and examples that will help the reader understand how a specific concept works in practice. Its decision-making emphasis provides contemporary tools that readers will find useful when making decisions in the current and future business environment. Examples and case studies are used extensively, including new vignettes throughout the text to help students understand how to apply the material in an industry setting. This seventh edition includes a new chapter on strategic management, as well as more emphasis on supply chain management, and new agricultural technology and Artificial Intelligence (AI), and its use by agribusiness firms.
The book is supported by a suite of digital learning resources, featuring PowerPoint slides and test bank questions for each chapter. It is an ideal text for all courses on management in the agribusiness industry.
?This textbook continues to stand the test of time in this updated version and will continue to be widely used in preparing the next generation of agribusiness managers.?
Michael Boland, AgCounty Endowed Chair in Agribusiness, North Dakota State University, U.S.
?The new edition of Agribusiness Management offers a comprehensive and up-to-date coverage of the topic. Students who are considering a career in the field should study this text. The detailed examples provide an eye to the industry and consumers with an emphasis on decision-making.?
Jill McCluskey, Director, School of Economic Sciences and Regents Professor, Washington State University, U.S.
?Agribusiness Management has long been the gold standard textbook in the field, and this restructured and updated edition with modern examples keeps it as relevant as ever.?
Jayson Lusk, Vice President and Dean, Oklahoma State University Agriculture, U.S.
TöbbTartalomjegyzék:
Part 1: Agribusiness: context and organization 1. The business of agribusiness 2. International agribusiness 3. The organization of an agribusiness Part 2: Managing the agribusiness 4. Management roles and tasks 5. Creating a strategy Part 3: Marketing management for agribusiness 6. Market planning and the marketing mix 7. Marketing decision tools Part 4: Financial management for agribusiness 8. Understanding financial statements 9. Analyzing financial statements 10. Financing the agribusiness 11. Tools for evaluating operating decisions 12. Tools for evaluating investment decisions Part 5: Operations management for agribusiness 13. Production planning and management 14. Supply chain management Part 6: Human resource management for agribusiness 15. Organizing and leading 16. Managing human resources
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