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  • The Semiotics of Banknotes and Coins: Reading Contemporary Currency Design

    The Semiotics of Banknotes and Coins by Moreno Barreneche, Sebastián;

    Reading Contemporary Currency Design

    Series: Bloomsbury Advances in Semiotics;

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      • Publisher's listprice GBP 95.00
      • The price is estimated because at the time of ordering we do not know what conversion rates will apply to HUF / product currency when the book arrives. In case HUF is weaker, the price increases slightly, in case HUF is stronger, the price goes lower slightly.

        45 386 Ft (43 225 Ft + 5% VAT)
      • Discount 20% (cc. 9 077 Ft off)
      • Discounted price 36 309 Ft (34 580 Ft + 5% VAT)

    45 386 Ft

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    Product details:

    • Publisher Bloomsbury Publishing (UK)
    • Date of Publication 11 December 2025
    • Number of Volumes Hardback

    • ISBN 9781350451360
    • Binding Hardback
    • No. of pages288 pages
    • Size 234x156 mm
    • Language English
    • Illustrations 55 bw illus
    • 700

    Categories

    Short description:

    Studies currency from a semiotic perspective, with a focus on how it reproduces and produces social meanings in the public sphere of the countries where it is used.

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    Long description:

    This book uses semiotics to study the design of a selection of banknotes and coins currently circulating in the American and European continents.
    Its purpose is to argue how the iconography used to decorate them draws on pre-existing social discourses and meaning.

    Moreover, it aims to show how currency design is an enunciative praxis and hence, an activity shaped by cultural conventions that can be approached as a specific discursive genre.

    In a nutshell, the book demonstrates how, beyond their economic function, banknotes and coins serve as the material support for a visual type of cultural semiosis linked to the nation and the state. The units of any currency system can be approached as visual texts expressing contents linked with specific social discourses and ideas. Since these texts are created and regulated by the state, they convey meanings that relate to discourses about statehood and, with it, the nation.

    Informed by analyses of the United States dollar, the Canadian dollar, the British pound sterling, the Swiss franc, the Brazilian real, the Uruguayan peso, the Argentinean peso and the euro, the book highlights the relevance of studying currency design in the scholarly efforts to understand the discursive construction of states and nations.

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    Table of Contents:

    List of Figures
    Preface
    Acknowledgments
    1. The Social Relevance of Currency, Or Why Studying Currency Design
    2. Introducing Semiotics
    3. Studying Currency Design using Semiotics
    4. U.S. Dollar
    5. Canadian Dollar
    6. British Pound Sterling
    7. Swiss Franc
    8. Brazilian Real
    9. Uruguayan Peso
    10. Argentine Peso
    11. The Euro
    Conclusions
    Notes
    References
    Index

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