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    The Oxford Handbook of Propaganda Studies

    The Oxford Handbook of Propaganda Studies by Auerbach, Jonathan; Castronovo, Russ;

    Series: Oxford Handbooks;

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    Product details:

    • Publisher OUP USA
    • Date of Publication 9 January 2014

    • ISBN 9780199764419
    • Binding Hardback
    • No. of pages482 pages
    • Size 152x249x40 mm
    • Weight 930 g
    • Language English
    • Illustrations 30 halftones
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    Short description:

    In addition to dealing with the thorny question of definition, the handbook will take up an expansive set of assumptions and a full range of approaches that move propaganda beyond political campaigns and warfare to examine a wide array of cultural contexts and practices.

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    Long description:

    Derived from the word "to propagate," the idea and practice of propaganda concerns nothing less than the ways in which human beings communicate, particularly with respect to the creation and widespread dissemination of attitudes, images, and beliefs. Much larger than its pejorative connotations suggest, propaganda can more neutrally be understood as a central means of organizing and shaping thought and perception, a practice that has been a pervasive feature of the twentieth century and that touches on many fields. It has been seen as both a positive and negative force, although abuses under the Third Reich and during the Cold War have caused the term to stand in, most recently, as a synonym for untruth and brazen manipulation.

    Propaganda analysis of the 1950s to 1989 too often took the form of empirical studies about the efficacy of specific methods, with larger questions about the purposes and patterns of mass persuasion remaining unanswered. In the present moment where globalization and transnationality are arguably as important as older nation forms, when media enjoy near ubiquity throughout the globe, when various fundamentalisms are ascendant, and when debates rage about neoliberalism, it is urgent that we have an up-to-date resource that considers propaganda as a force of culture writ large.

    The handbook will include twenty-two essays by leading scholars from a variety of disciplines, divided into three sections. In addition to dealing with the thorny question of definition, the handbook will take up an expansive set of assumptions and a full range of approaches that move propaganda beyond political campaigns and warfare to examine a wide array of cultural contexts and practices.

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    Table of Contents:

    Introduction - Thirteen Propositions about Propaganda - Jonathan Auerbach and Russ Castronovo
    Part I - Histories and Nationalities
    Chapter 1 - The Invention of Propaganda: a Critical Commentary on and Translation of Inscrutabili Divinae Providentiae Arcano - Maria Teresa Prendergast and Thomas A. Prendergast
    Chapter 2 - Brazilian and North American Slavery Propagandas: Some Thoughts on Difference - Marcus Wood
    Chapter 3 - A World to Win: Propaganda and African American Expressive Culture - Bill V. Mullen
    Chapter 4 - Literacy or Legibility: The Trace of Subjectivity in Soviet Socialist Realism - Elizabeth A. Papazian
    Chapter 5 - Narrative and Mendacity: Anti-Semitic Propaganda in Nazi Germany - Jeffrey Herf
    Chapter 6 - The "Hidden Tyrant": Propaganda, Brainwashing, and Psycho-Politics in the Cold War Period - Priscilla Wald
    Chapter 7 - Roof for a House Divided: How U.S. Propaganda Evolved into Public Diplomacy - Nicholas J. Cull
    Chapter 8 - 'Thought-Work' and Propaganda: Chinese Public Diplomacy and Public Relations after Tiananmen Square - Gary D. Rawnsley
    Part II - Institutions and Practices
    Chapter 9 - Instruction, Indoctrination, Imposition: Conceptions of Propaganda in the Field of Education - Craig Kridel
    Chapter 10 - Books in the Cold War: Beyond "Culture" and "Information" - Trysh Travis
    Chapter 11 - "The New Vehicle of Nationalism": Radio Goes to War - Michele Hilmes
    Chapter 12 - Built on a Lie: Propaganda, Pedagogy, and the Origins of the Kuleshov Effect - John MacKay
    Chapter 13 - Propagating Modernity: German Documentaries from the 1930s between Information, Instruction and Indoctrination - Thomas Elsaesser
    Chapter 14 - "Order Out of Chaos": Freud, Fascism and the Golden Age of American Advertising - Lawrence R. Samuel
    Chapter 15 - Propaganda and Pleasure: from Kracauer to Joyce - Mark Wollaeger
    Chapter 16 - 'The World's Greatest Adventure in Advertising': Walter Lippmann's Critique of Censorship and Propaganda - Sue Curry Jansen
    Part III - Theories and Methodologies
    Chapter 17 - Propaganda among the Ruins - Debra Hawhee
    Chapter 18 - Jacques Ellul's Contribution to Propaganda Studies - Randal Marlin
    Chapter 19 - The Ends of Misreading: Propaganda, Democracy, Literature - Sara Guyer
    Chapter 20 - Propaganda vs. Education: A Case Study of Hate Radio in Rwanda - David Yanagizawa-Drott
    Chapter 21 - Dissent, Truthiness, and Skepticism in the Global Media Landscape: 21st Century Propaganda in Times of War - Megan Boler, Selena Nemorin
    Chapter 22 - Propaganda in Egypt and Syria's "Cyberwars": Contexts, Actors, Tools and Tactics - Sahar Khamis, Paul B. Gold, and Katherine Vaughn

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