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  • The Music Industry in the Digital Age: How Platforms are Redefining Pop, DIY and Participatory Culture

    The Music Industry in the Digital Age by Frenneaux, Richard;

    How Platforms are Redefining Pop, DIY and Participatory Culture

      • GET 20% OFF

      • The discount is only available for 'Alert of Favourite Topics' newsletter recipients.
      • Publisher's listprice GBP 90.00
      • The price is estimated because at the time of ordering we do not know what conversion rates will apply to HUF / product currency when the book arrives. In case HUF is weaker, the price increases slightly, in case HUF is stronger, the price goes lower slightly.

        42 997 Ft (40 950 Ft + 5% VAT)
      • Discount 20% (cc. 8 599 Ft off)
      • Discounted price 34 398 Ft (32 760 Ft + 5% VAT)

    42 997 Ft

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    Availability

    printed on demand

    Why don't you give exact delivery time?

    Delivery time is estimated on our previous experiences. We give estimations only, because we order from outside Hungary, and the delivery time mainly depends on how quickly the publisher supplies the book. Faster or slower deliveries both happen, but we do our best to supply as quickly as possible.

    Long description:

    The Music Industry in the Digital Age examines at the major shifts brought about by digital technology and platforms in the music industry.

    Frenneaux looks at how digital production tools, social media, and streaming services have impacted music distribution, creation, and consumption. Along with addressing the challenges of sustaining employment in a fractured attention economy, the book examines the democratization of music production and the ascent of independent artists. It looks at how record companies, producers, and A&R's changing roles in a data-driven environment as well as how algorithmic curation affects genre boundaries and music discovery. Frenneaux explores the demands of continuous engagement and the complexity of artist-fan relationships in the social media age. The work also tackles important concerns such mental health in the music industry and how platforms like TikTok affect virality and marketing for music. Combining knowledge from academics, industry professionals, and artists, the book presents a complete picture of both opportunities and challenges in the modern music industry. Frenneaux balances artistic integrity with commercial viability in an always changing digital environment by exploring subjects including streaming economics, DIY ethics, and the blurring of mainstream and independent production, so offering a nuanced view of how digital disruption continues to shape the future of the music industry.

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    Table of Contents:

    Acknowledgements
    1. Introduction
    2. Participatory platforms and the changing landscape of musical collaboration and exchange
    3. The 'new' artist: Competencies, changing expectations and technologies
    4. Navigating participatory culture in the new music industry
    5. Genre and the new music industry
    6. The evolving role of the artist in the new music industry: Navigating DIY ethics, changing production landscapes and new divisions of labour
    7. Mental health and the new music industry
    8. TikTokification: Transforming music through engagement, viral hits and nostalgic legacies
    9. Conclusion
    References

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