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  • Romantic Escapes: Post-Millennial Trends in Contemporary Popular Romance Fiction
      • Publisher's listprice EUR 70.10
      • The price is estimated because at the time of ordering we do not know what conversion rates will apply to HUF / product currency when the book arrives. In case HUF is weaker, the price increases slightly, in case HUF is stronger, the price goes lower slightly.

        29 073 Ft (27 689 Ft + 5% VAT)

    29 073 Ft

    db

    Availability

    printed on demand

    Why don't you give exact delivery time?

    Delivery time is estimated on our previous experiences. We give estimations only, because we order from outside Hungary, and the delivery time mainly depends on how quickly the publisher supplies the book. Faster or slower deliveries both happen, but we do our best to supply as quickly as possible.

    Product details:

    • Edition number NED, New edition
    • Publisher Peter Lang
    • Date of Publication 1 January 2021

    • ISBN 9783034342124
    • Binding Paperback
    • No. of pages328 pages
    • Size 18x148x210 mm
    • Weight 426 g
    • Language English
    • 125

    Categories

    Short description:

    This collection studies new developments in postmillennial popular romance fiction. The book discusses romance in different countries and explores how the genre has always been sensitive to customer demands and market trends. The chapters focus on how traditional formulae are being reshaped to meet the needs of contemporary transnational markets.

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    Long description:

    Romance continues to stand as the most profitable literary genre and the second most read book category. The developments reshaping the conventions and marketing practices of popular fiction, both inside and beyond the books themselves, have affected the romance genre in specific ways that demand critical attention. This book brings together a collection of twelve chapters on postmillennial developments in contemporary popular romance fiction produced in different countries in order to prove how the genre, which has always been sensitive to customer demands and market trends, has continued to evolve accordingly. The chapters focus on how traditional formulae are being reshaped and adapted to meet readers' expectations and market demands within this thriving transnational industry.

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    Table of Contents:

    Introduction

    Romance and Its Intertextual Fabric

    Readers and the Market Always at heart

    Loving and Rebranding the Exotic

    New Political and Genre Twists

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