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    Popular Reading and Publishing in Britain 1914-1950

    Popular Reading and Publishing in Britain 1914-1950 by McAleer, Joseph;

    Series: Oxford Historical Monographs;

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      • Publisher's listprice GBP 46.99
      • The price is estimated because at the time of ordering we do not know what conversion rates will apply to HUF / product currency when the book arrives. In case HUF is weaker, the price increases slightly, in case HUF is stronger, the price goes lower slightly.

        21 215 Ft (20 205 Ft + 5% VAT)
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    21 215 Ft

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    Product details:

    • Publisher Clarendon Press
    • Date of Publication 10 December 1992

    • ISBN 9780198203292
    • Binding Hardback
    • No. of pages304 pages
    • Size 220x144x23 mm
    • Weight 496 g
    • Language English
    • Illustrations plates, line figures, tables
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    Short description:

    Before the advent of television, reading was among the most popular of leisure activities. In this lively and scholarly study, Joseph McAleer draws on a wide variety of resources to examine the size and complexion of the reading public and the development of an increasingly commercialized publishing industry in the early twentieth century.

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    Long description:

    Before the advent of television, reading was among the most popular of leisure activities. `Light' fiction - romances, thrillers, westerns - was the sustenance of millions in wartime and in peace. This lively and scholarly study examines the size and complexion of the reading public and the development of an increasingly commercialized publishing industry in the early twentieth century.

    Joseph McAleer uses a wide variety of sources, including the Mass Observation Archive and previously confidential publishers' records, to explore the nature of popular fiction and its readers. He analyses the editorial policies which created the success of Mills & Boon and D. C. Thomson, and also charts the rise and fall of the Religious Tract Society as a popular publisher.

    a scholarly and well researched book...this book is of great interest as historical background and provides a context for the printing historian...This is an authoritative book, thorough, well researched, and full of useful references. But it is also an easy and enjoyable read.

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    Table of Contents:

    List of illustrations
    List of tables
    Abbreviations
    Introduction
    Popular reading and publishing 1870-1914
    'Books are a commodity': The commercialization of popular fiction
    'The quickest way out of Glasgow': Adult reading habits
    'Take the place of valium': Mills & Boon Ltd
    'We must prevent the leakage': Children's reading habits
    'Get me the boy from the age of six': D. C. Thomson & Co., Ltd
    'The public mind might be diverted': The Religious Tract Society
    Conclusion
    Bibliography
    Index

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