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    Perfect Phrases for Writing Company Announcements: Hundreds of Ready-to-Use Phrases for Powerful Internal and External Communications

    Perfect Phrases for Writing Company Announcements: Hundreds of Ready-to-Use Phrases for Powerful Internal and External Communications by Diamond, Harriet; Diamond, Linda Eve;

    Series: Perfect Phrases Series;

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      • Publisher's listprice GBP 18.99
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    Product details:

    • Publisher McGraw Hill
    • Date of Publication 16 May 2010

    • ISBN 9780071634526
    • Binding Paperback
    • No. of pages224 pages
    • Size 203x127x13 mm
    • Weight 238 g
    • Language English
    • 0

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    Long description:

    The Right Phrase for Every Situation . . . Every Time!

    Clearly crafted company announcements—both internal and external—are critically important for your company’s day-to-day operations.

    Perfect Phrases for Writing Company Announcements has hundreds of ready-to-use phrases suitable for any announcement, regardless of the situation or scenario. Learn the most effective language for:

    • Describing new products and services
    • Explaining hiring procedures
    • Detailing a new strategic focus
    • Announcing relocation or expansion
    • Articulating mergers and strategic partnerships


    The Right Phrase for Every Situation . . . Every Time!

    Clearly crafted company announcements—both internal and external—are critically important for your company’s day-to-day operations.

    Perfect Phrases for Writing Company Announcements has hundreds of ready-to-use phrases suitable for any announcement, regardless of the situation or scenario. Learn the most effective language for:

    • Describing new products and services
    • Explaining hiring procedures
    • Detailing a new strategic focus
    • Announcing relocation or expansion
    • Articulating mergers and strategic partnerships

    More

    Table of Contents:

    Acknowledgments

    Introduction

    Part One Sharing Information: The Whys and Hows

    Chapter 1: Your Message
    Media Choices
    Internal Announcements
    External Announcements
    Promotional Writing Basics
    E-Mail Basics
    Blogging, Facebooking, Twittering . . .
    Words Are Forever
    What Works for You?

    Chapter 2: Style
    Target Your Audience
    Pinpoint Your Message
    Get the Phrase Out!
    Image Matters
    What’s Your Style?

    Part Two The Perfect Phrase

    Chapter 3: Company News
    Newsletters
    Press Releases
    New Customer Service Initiatives
    New Products
    New Services
    Announcements to Investors

    Chapter 4: Customer Care and Events
    New Online Features
    Special Sales
    Contests
    Event Announcements and Invitations
    Conferences
    Free Consultations
    Online Feedback Forums
    Product Recalls

    Chapter 5: Announcing Transitions to the Public
    Renovations
    Closing / Moving / Adding Locations
    New Management
    New Partners
    Mergers and Acquisitions

    Chapter 6: Internal Announcements to Inform and Inspire
    Message of the Day / Week / Month
    Internal Newsletters
    Encouraging Wellness
    Company Incentives
    Congratulations to the Team
    Training Opportunities
    Conferences and Expos
    Company Events

    Chapter 7: Other Important Internal Announcements
    Restructuring / Reorganization
    Changes in Policy
    Cyberspace Policies
    Raising Morale in Tough Times
    Layoffs
    Workplace Safety
    Performance Reviews and Feedback
    Customer Service Reminders

    Chapter 8: Personnel Announcements
    Now Hiring
    New Management
    New Team Members
    Promotions

    Chapter 9: Reaching Out
    Opinion Polls
    Links and Affiliate Programs
    Working Together
    Participating in Your Community
    Seeking Testimonials

    Chapter 10: Purpose-Specific Nonprofit
    Membership Drives
    Fund-Raising / Requests for Donations
    Requests for Volunteers
    Engaging the “Next Generation”
    Great Voices to Inspire

    Chapter 11: Thank You!
    Thank You for Your Business
    Thank You for Your Dedication
    Thank You for Your Donation
    Thank You for Referrals

    Part Three Writing Your Perfect Phrases

    Chapter 12: Your Perfect Phrases
    Have You Made Some Perfect Notes?
    What Makes a Phrase Perfect?
    A Perfect Brainstorm
    A Perfect Buddy
    Six More Perfect Phrase Tips
    Perfect!

    Chapter 13: Write On!
    Six Steps to Good Writing
    Perfect Structure
    The Top Five Grammar Flubs
    Translation Flubs
    Grammar-Check, Spell-Check, and Human-Check

    Conclusion

    Resources

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