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  • Outside the Bubble: Social Media and Political Participation in Western Democracies

    Outside the Bubble by Vaccari, Cristian; Valeriani, Augusto;

    Social Media and Political Participation in Western Democracies

    Series: Oxford Studies in Digital Politics;

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      • Publisher's listprice GBP 24.99
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    Availability

    Estimated delivery time: In stock at the publisher, but not at Prospero's office. Delivery time approx. 3-5 weeks.
    Not in stock at Prospero.

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    Product details:

    • Publisher OUP USA
    • Date of Publication 30 November 2021

    • ISBN 9780190858483
    • Binding Paperback
    • No. of pages304 pages
    • Size 159x236x20 mm
    • Weight 440 g
    • Language English
    • 167

    Categories

    Short description:

    Drawing on an original study of internet users across nine Western democracies, Outside the Bubble offers an unprecedented look at the effects of social media on democratic participation. The book reveals that, for most users, social media do not constitute echo chambers where people only hear what they want to hear. Instead, these platforms facilitate accidental encounters with news and exposure to electoral mobilization. While social media may contribute to many societal problems, they can help address at least two important democratic ills: citizens' apathy towards politics, and inequalities between those who choose to exercise their voice and those who remain silent.

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    Long description:

    Much time has been spent over the past decade debating whether social media contribute to democracy. Drawing on an original study of internet users across nine Western democracies, Outside the Bubble offers an unprecedented look at the effects of social media on democratic participation.

    This book argues that social media do indeed increase political participation in both online and face-to-face activities--and that they expand political equality across Western democracies. In fact, Cristian Vaccari and Augusto Valeriani find that, for the most part, social media do not constitute echo chambers or filter bubbles as most users see a mixture of political content they agree and disagree with. Various political experiences on social media have positive implications for participation and active political involvement: social media allow citizens to encounter clearly identifiable political viewpoints, facilitate accidental exposure to political news, and enable political actors and ordinary citizens to reach voters with electoral messages designed to mobilize them. Moreover, political interactions occurring on social media do not only benefit citizens who are already involved, but boost participation across the board. This is because social media offer both additional participatory incentives to the already engaged and new political opportunities for the less engaged.

    By adopting a comparative approach, Vaccari and Valeriani also show that political institutions matter since some political experiences on social media are more strongly associated with participation in majoritarian systems and in party-centric systems. While social media may contribute to many societal problems, they can help address at least two important democratic ills: citizens' apathy towards politics, and inequalities between those who choose to exercise their voice and those who remain silent.

    Combined with cataloging the fallacies that undergird most research about social media and political participation, this book illustrates the many ways people use social media and the still--manifesting implications of those uses.

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    Table of Contents:

    Introduction
    Chapter 1: Why Social Media Matter
    Chapter 2: Political Participation in the Digital Age
    Chapter 3: Of Arguments, Accidents, and Asks: How and Why Political Experiences Occur on Social Media
    Chapter 4: Do Social Media Matter? Direct Effects of Agreement, Accidental Exposure, and Electoral Mobilization on Political Participation
    Chapter 5: Picking Winners or Helping Losers? Social Media and Political Equality
    Chapter 6: Does Context Matter? Political Experiences on Social Media in Comparative Perspective
    Conclusions
    References

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