- Publisher's listprice EUR 106.99
-
44 374 Ft (42 261 Ft + 5% VAT)
The price is estimated because at the time of ordering we do not know what conversion rates will apply to HUF / product currency when the book arrives. In case HUF is weaker, the price increases slightly, in case HUF is stronger, the price goes lower slightly.
- Discount 20% (cc. 8 875 Ft off)
- Discounted price 35 499 Ft (33 809 Ft + 5% VAT)
Subcribe now and take benefit of a favourable price.
Subscribe
44 374 Ft
Availability
Estimated delivery time: In stock at the publisher, but not at Prospero's office. Delivery time approx. 3-5 weeks.
Not in stock at Prospero.
Why don't you give exact delivery time?
Delivery time is estimated on our previous experiences. We give estimations only, because we order from outside Hungary, and the delivery time mainly depends on how quickly the publisher supplies the book. Faster or slower deliveries both happen, but we do our best to supply as quickly as possible.
Product details:
- Edition number 2003
- Publisher Palgrave Macmillan UK
- Date of Publication 13 March 2003
- Number of Volumes 1 pieces, Book
- ISBN 9781403906717
- Binding Hardback
- No. of pages309 pages
- Size 229x152 mm
- Weight 626 g
- Language English
- Illustrations XIX, 309 p. 0
Categories
Long description:
This is the 10th volume of The Academy of International Business book series bringing together the latest research on firm strategies and management and the internationalization of the firm from the 29th Academy of International Business UK conference. The four main themes of the book are subsidiary location and performance, internationalization and firm strategy, the internationalization of the small firm and the Internet and e-commerce.
MoreTable of Contents:
Introduction; C.Wheeler; F.McDonald; I.Greaves PART 1: SUBSIDIARY LOCATION AND PERFORMANCE The Relative Economic Performance of Foreign Subsidiaries in UK Manufacturing; C.Wang; P.Siler, X.Liu What Attracts Japanese Manufacturing Investment; P.Yeung & R.Strange Employee Relations in German Multinationals in an Anglo-Saxon Setting and the New German Model of Labour Relations; H.Tüselmann, F.McDonald & A.Heise PART 2: INTERNATIONALIZATION AND FIRM STRATEGY From Global Concentration to Competitive Strategy; C.Carr Globalisation International: Standardisation of Product and Marketing Strategies in the ICT Field; P.Gabrielsson & M.Gabrielsson How Firm-Specific Characteristics Shape Prospective High-Tech Alliances in Emerging Economies; C.Mattios & A.Cross Effective Management of Internationalization Ventures; P.Dimitratos Sales Channel Strategies in Export Marketing of Small and Medium-Sized Northern Irish Design Companies; S.Loane; J.Bell; M.Gabrielsson & S.Al-Obaidi PART 3: THE INTERNATIONALIZATION OF THE SMALL FIRM The Role of Resources/Capabilities in the Internationalization of Small High Technology Firms; L.Bernadino & M.Jones Internationalization Patterns of Small High Technology Firms: Keep on, Step Back or Withdraw; R.Turcan Towards a Framework For Understanding the De-Internationalization Process During a Crisis: A Case-Study: Marks and Spencer; K.Mellahi Satisfaction With Paying For Government Export Assistance; J.Knight, J.Bell & R.McNaughton PART 4: THE INTERNET AND E-COMMERCE Internationalization: A Network Theoretical Analysis of the Impact of the Internet on Internationalization: The Case of Hong Kong SME's; H.Chen & S.Bridgewater Internet Usage and Marketing Relationships in the Real Estate Sector: Some Preliminary Insights From Canada and the UK; D.Sakalauskas & K.I.Ibeh Political Risk and Litigation in International E-Commerce; J.Frynas
More
Disabilities: Insights from across Fields and around the World [3 volumes]
63 063 HUF
54 865 HUF
