Innovation and the Sharing Economy by Kumar, Pawan; Dutta, Tanima; Dadwal, Sumesh;

Short description:

This book is a novel exploration of the complex interplay between modern work structures, artificial intelligence (AI), and economic sustainability.

Long description:

This book is a novel exploration of the complex interplay between modern work structures, artificial intelligence (AI), and economic sustainability.

Through meticulously researched insights and real-world examples, this book unravels the intricate dynamics shaping the sharing and gig economies, offering a comprehensive analysis of their implications for the future of work. Key features of this book include a deep dive into the theoretical foundations of AI, the sharing economy, and gig economy, complemented by practical case studies illustrating their real-world applications. Readers will gain valuable insights into how these economic models influence labour markets, technological advancements, governance frameworks, and societal well-being. By examining the opportunities and challenges presented by the sharing and gig economies, this book equips readers with the knowledge to navigate and shape the evolving landscape of work.

This edited collection caters to a diverse audience, including academics, technologists, policymakers, students across various disciplines, and professionals interested in the future of work and economic development. Its interdisciplinary approach makes it an invaluable resource for those seeking a deeper understanding of the complexities surrounding AI, the sharing economy, and the gig economy. Whether you're a researcher, entrepreneur, or policymaker, this book provides essential insights into the transformative forces shaping the global economy.

Table of Contents:

1. The Sharing Economy: Harnessing Technology, Trust, and Sustainability for Future Growth Dinusha Maduwanthi Rathnayake and Teresa Roca 2. Artificial Intelligence, Sharing Economy and Sustainable Development Goals (SDGs): Scenario of The Netherlands Abid Rashid, Usman Ahmad, Kashif Akram and Muhammad Awais Bhatti 3. Innovation and AI in the Sharing Economy: Impacts on Employment and Human Capital Development Sonal Jain 4. Sharing Economy, Innovation and Sustainability: A Case-Based Perspective Mustafa Rehman Khan, Vanessa Yeo Shu Ling, Naveed Ur Rehman Khan and Arsalan Mujahid Ghouri 5. The Transformative Impact of Artificial Intelligence on Human Capital and Employment in the Field of Marketing Ankit Kumari, Razia Nagina, Kavita Adsule and Preeti Surkutwar 6. Empowering Individuals: The Socio-Economic Implications of the Sharing and Gig Economies Saloni Raheja, Arpit Tiwari, Gursimran Kaur, Shyam Sunder Agrawal, Nitin Goyal and Amanjot Singh Syan 7. HRM in the Era of the Sharing Economy: Addressing Legal and Ethical Issues Gargi Malhotra and Mridula Mishra 8. The Ethical Dimension of the Sharing Economy in Hospitality: Balancing Profitability and Social Responsibility Mohammad Badruddoza Talukder, Sanjeev Kumar and Musfiqur Rahoman Khan 9. Innovating Retail with AI: Emerging Paradigms in the Sharing Economy Manpreet Arora, Ashish Pareek and Abhishek Pareek 10. Green Marketing: A Practical Approach with Reference to Shared Economy Ranjeet Verma, Bindu Aggarwal, Pawan Kumar and Sumesh Dadwal 11. Happiness and Circular Economy: A New Framework for Economic and Social Well-Being Sohail Verma, Pretty Bhalla and Tanima Dutta