Frenemies
The Epic Disruption of the Advertising Industry (and Why This Matters)
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5 429 Ft (5 170 Ft + 5% VAT)
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5 429 Ft
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Product details:
- Publisher HarperCollins UK
- Date of Publication 1 January 2019
- ISBN 9780008297008
- Binding Paperback
- No. of pages368 pages
- Size 198x129 mm
- Language English 0
Categories
Short description:
An intimate and profound reckoning with the changes buffeting the $2 trillion global advertising and marketing business from the perspective of its most powerful players, by the bestselling author of Googled
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