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  • Designing with the Mind in Mind: Simple Guide to Understanding User Interface Design Rules

    Designing with the Mind in Mind by Johnson, Jeff;

    Simple Guide to Understanding User Interface Design Rules

    Series: Advances in Inorganic Chemistry; 61;

      • GET 10% OFF

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      • Publisher's listprice EUR 39.95
      • The price is estimated because at the time of ordering we do not know what conversion rates will apply to HUF / product currency when the book arrives. In case HUF is weaker, the price increases slightly, in case HUF is stronger, the price goes lower slightly.

        16 569 Ft (15 780 Ft + 5% VAT)
      • Discount 10% (cc. 1 657 Ft off)
      • Discounted price 14 912 Ft (14 202 Ft + 5% VAT)

    16 569 Ft

    Availability

    Out of print

    Why don't you give exact delivery time?

    Delivery time is estimated on our previous experiences. We give estimations only, because we order from outside Hungary, and the delivery time mainly depends on how quickly the publisher supplies the book. Faster or slower deliveries both happen, but we do our best to supply as quickly as possible.

    Product details:

    • Publisher Elsevier Science
    • Date of Publication 20 May 2010

    • ISBN 9780123750303
    • Binding Paperback
    • No. of pages200 pages
    • Size 234x190 mm
    • Weight 530 g
    • Language English
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    Long description:

    Early user interface (UI) practitioners were trained in cognitive psychology, from which UI design rules were based. But as the field evolves, designers enter the field from many disciplines. Practitioners today have enough experience in UI design that they have been exposed to design rules, but it is essential that they understand the psychology behind the rules in order to effectively apply them. In Designing with the Mind in Mind, Jeff Johnson, author of the best selling GUI Bloopers, provides designers with just enough background in perceptual and cognitive psychology that UI design guidelines make intuitive sense rather than being just a list of rules to follow.

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    Table of Contents:

    1. We Perceive What We Expect2. Our Vision is Optimized to See Structure3. We Seek and Use Visual Structure4. Reading is Unnatural5. Our Color Vision is Limited6. Our Peripheral Vision is Poor7. Our Attention is Limited; Our Memory is Imperfect8. Limits on Attention, Shape, Thought and Action9. Recognition are Easy; Recall is Hard10. Learning from Experience and Performing Learned Actions are Easy; Problem Solving and Calculation are Hard11. Many Factors Affect Learning12. We Have Time Requirements

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