Corporate Social Responsibility
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Product details:
- Publisher OUP India
- Date of Publication 10 March 2011
- ISBN 9780198069836
- Binding Paperback
- No. of pages336 pages
- Size 241x185x17 mm
- Weight 528 g
- Language English 0
Categories
Short description:
Corporate Social Responsibility is a comprehensive textbook specially designed to meet the needs of post graduate management students. It explores the basic concepts of corporate responsibility and illustrates them using numerous examples and case studies.
MoreLong description:
Corporate Social Responsibility is a comprehensive textbook designed for post graduate management students. It revolves around the premise that CSR is management of a company's impact on its stakeholders, the environment, and the community in which it operates and is more than just a philanthropic activity for some charitable causes.
The book begins by providing an understanding of CSR, its evolution, and stakeholder concept, and then moves on elaborate on roles of various institutions and CSR models. It then provides a framework for rating CSR and discusses sustainability and its challenges, and discusses CSR in the Indian and global arena. The book includes a unique comparative study of CSR in different countries with actual data collected. It finally ends with a discussion on the future of CSR.
The book would be useful to management students and also aid professionals in understanding that CSR is not philanthropy and corporations have to move beyond the financial bottom-line to the social and environmental bottom-line.
Table of Contents:
Understanding CSR
Evolution of CSR
Stakeholder Concept
Role of Various Institutions
CSR Models
Framework for Rating CSR
Sustainability and its challenges
The Indian Saga
Global CSR
The Road Ahead