Product details:
| ISBN13: | 9781350225336 |
| ISBN10: | 1350225339 |
| Binding: | Paperback |
| No. of pages: | 240 pages |
| Size: | 234x156 mm |
| Language: | English |
| Illustrations: | 16 bw illus |
| 696 |
Category:
Consuming the Body
Capitalism, Social Media and Commodification
Publisher: Bloomsbury Visual Arts
Date of Publication: 18 April 2024
Number of Volumes: Paperback
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Long description:
Consuming the Body examines contemporary consumerism and the commodified construction of ideal gendered bodies, paying particular attention to the new forms of interaction produced by social networking sites. Describing the behaviours of an ideal neoliberal subject, Woolley identifies modes of discipline, forms of pleasure, and opportunities for subversion in an examination of how individuals are addressed and the ways in which they are expected to respond. Key modes of address that compel the consumer to consume are: sadistic commands communicated in adverts, TV programmes and magazine articles; a fetishistic gaze that dissects the body into parts to be improved through commodification; and a hystericized insistent presence that compels the consumer to present their body for critique and appreciation that is exemplified in the selfie.
Woolley interprets the visual characteristics of different types of selfies, including
Woolley interprets the visual characteristics of different types of selfies, including
Table of Contents:
thinspiration,
