Caribbean Business for CSEC Principles of Business
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Product details:
- Publisher OUP Oxford
- Date of Publication 7 October 2010
- ISBN 9780198328209
- Binding Paperback
- No. of pages440 pages
- Size 275x221x20 mm
- Weight 1239 g
- Language English 0
Categories
Short description:
Written by an experienced author, Caribbean Business is a comprehensive and accessible new full colour text that clearly addresses all of the concepts in the latest CSEC syllabus. Features plenty of current Caribbean case studies and guidance on the business plan component of the SBA and includes a CD-ROM with exam-practice questions.
MoreLong description:
Caribbean Business is written to give students comprehensive and lively coverage of the new CSEC syllabus. The title is written in student-friendly language and includes a wealth of dynamic and interesting current Caribbean case studies to illustrate how business principles are applied in real life. Features extensive coverage of the School-Based Assessment (SBA) on researching and writing a business plan, as well as lots of exam-style questions to help
students prepare for the real thing. Also includes an assessment CD-ROM containing hundreds of multiple-choice quizzes to aid revision.
Table of Contents:
1. The nature of business
Starting a business
Functions and stakeholders
Business organizations
Economic systems
Money and trading instruments
2. Organization and management
Managers and entrepreneurs
Functions and responsibilities
Functional areas
Leadership
Employees
Communications
Labour relations
Management information systems
3. Establishing a business
The entrepreneur
Three successful entrepreneurs
Steps in planning a business
Building a new business: case studies
Regulations for a new business
Sources of capital
Managing risk
Ethical and legal issues
Start-ups and the dream business
4. Business and the law
Basic legal principles
Contracts
Business documents
Transport documents
Instruments of payment
Insurance
5. Production
Factors of production
Natural resources
Production and productivity
Labour and migration
Levels and types of production
Agriculture and processing
Linkage industries
Mining and processing
Location
Small and growing businesses
Business and technology
6. Marketing
Markets and marketing
Market activities, marketing mix
Consumer behaviour
Market research
Product
Packaging
Branding
Intellectual property
Promotion
Pricing
Market structure
Placing, distribution and retailing
Consumer rights
Transport
7. Business finance
Banks
Central banks
Banking risk and regulation
Income and saving
Business finance
Stock markets
8. Business and government
The role of government
Taxation and the budget
Government and business
9. Social accounting and trade
Standard of living and quality of life
National income and growth
Growth and development
Trade
10. The region and the world
International and regional institutions
Economic challenges
School-Based Assessment: Business plan
Index
