Big Data and Competition Policy
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Product details:
- Publisher OUP Oxford
- Date of Publication 9 June 2016
- ISBN 9780198788140
- Binding Paperback
- No. of pages400 pages
- Size 235x151x21 mm
- Weight 610 g
- Language English 0
Categories
Short description:
The first text to provide understanding of the important new issue of Big Data and how it relates to competition laws and policy, both in the EU and US.
MoreLong description:
Big Data and Big Analytics are a big deal today. Big Data is playing a pivotal role in many companies' strategic decision-making. Companies are striving to acquire a 'data advantage' over rivals. Data-driven mergers are increasing. These data-driven business strategies and mergers raise significant implications for privacy, consumer protection and competition law. At the same time, European and United States' competition authorities are beginning to consider the implications of a data-driven economy on competition policy. In 2015, the European Commission launched a competition inquiry into the e-commerce sector and issued a statement of objections in its Google investigation. The implications of Big Data on competition policy will likely be a part of the mix.
Big Data and Competition Policy is the first work to offer a detailed description of the important new issue of Big Data and explains how it relates to competition laws and policy, both in the EU and US. The book helps bring the reader quickly up to speed on what is Big Data, its competitive implications, the competition authorities' approach to data-driven mergers and business strategies, and their current approach's strengths and weaknesses.
Written by two recognized leading experts in competition law, this accessible work offers practical guidance and theoretical discussion of the potential benefits (including data-driven efficiencies) and concerns for the practitioner, policy maker, and academic alike.
"Highly recommended..."
Table of Contents:
Introduction
1. THE GROWING DATA-DRIVEN ECONOMY
Defining Big Data
Smartphones as an Example of how Big Data and Privacy Intersect
The Competitive Significance of Big Data
Why Haven't Market Forces Addressed Consumers' Privacy Concerns?
PART II: THE COMPETITION AUTHORITIES' MIXED RECORD IN RECOGNIZING DATA'S IMPORTANCE AND THE IMPLICATIONS OF A FEW FIRMS' UNPARALLELED SYSTEM OF HARVESTING AND MONETIZING THEIR DATA TROVE
The US's and EU's Mixed Record in Assessing Data-Driven Mergers
PART III: WHY HAVEN'T MANY COMPETITION AUTHORITIES CONSIDERED THE IMPLICATIONS OF BIG DATA?
Agencies Focus on What Is Measurable (Price), Which Isn't Always Important (Free Goods)
Data-Driven Mergers Often Fall Outside Competition Policy's Conventional Categories
Belief that Privacy Concerns Differ from Competition Policy Objectives
PART IV: WHAT ARE THE RISKS IF COMPETITION AUTHORITIES IGNORE OR DOWNPLAY BIG DATA?
Importance of Entry Barriers in Antitrust Analysis
Entry Barriers Can Be Higher in Multi-Sided Markets, Where One Side Exhibits Traditional Network Effects
Scale of Data Trial-and-Error, 'Learning-by-Doing' Network Effects
Two More Network Effects: Scope of Data & Spill-over Effects
Reflections on Data-Driven Network Effects
Risk of Inadequate Merger Enforcement
The Price of Weak Antitrust Enforcement
PART V: ADVANCING A RESEARCH AGENDA FOR THE AGENCIES AND ACADEMICS
Recognizing When Privacy and Competition Law Intersect
Data-opoly: Identifying Data-Driven Exclusionary and Predatory Conduct
Understanding and Assessing Data-Driven Efficiencies Claims
Need for Retrospectives of Data-Driven Mergers
More Coordination among Competition, Privacy and Consumer Protection Officials
Conclusion
