Writing Great Speeches
Professional Techniques You Can Use (Part of the Essence of Public Speaking Series)
Series: The Essence of Public Speaking Series;
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Product details:
- Edition number 1
- Publisher Pearson
- Date of Publication 9 September 1997
- ISBN 9780205273003
- Binding Paperback
- No. of pages224 pages
- Size 216x140x10 mm
- Weight 245 g
- Language English 0
Categories
Short description:
A guide to writing an outstanding speech offers tips on communicating effectively, including how to build credibility, organize a speech, use rhythm and style, and create a powerful ending
MoreLong description:
Authored by an academically trained linguist and former university professor who is also a highly successful and experienced professional speechwriter, this volume shows students the author's personal methods for reaching an audience and achieving the desired result or purpose. From the beginning stages of deciding what to say to applying the finishing touches to the script, Perlman's clear and eloquent voice leads readers through the various stages of writing and delivering an effective speech. His original professional techniques for acquiring ?quick credibility? and writing a ?listenable? speech round out his highly effective strategies for creating successful speeches.
MoreTable of Contents:
1.Deciding What to Say.
2.Sequence: Putting Things in Order.
Background: An Interesting Paradox.How to Organize: Seven Patterns.How to Outline.Sequence: The Speech as Story.How to Signal Your Organizational Plan to Your Audience.
3.Beginning and Ending Your Speech.
How to Begin: The First Words Out of Your Mouth.First Words: Behavioral Boners.How to Begin: Fifteen Strategies.How to End: Six Strategies.Powerful Endings: The Last Words Out of Your Mouth.
4.Economy ? Tips for Controlling Length.
Timing Your Speech.Paths to Economy.Review: Purpose/ Audience/ Content Questions.When You Have to Cut it Down Even More.
5.Quick Credibility: Learning What You Need to Know.
Elements of Quick Credibility.Definitional Perspective: What It Is.Critical Perspective: What's Important.Creativity on Cue: Generating Ideas.Postscript: The Effective Use of Quotes.Appendix: Aids to Quick Credibility: Sources of Facts, Quotes and Other Useful Material.
6.Ceremonial Speeches.
Why Ceremonial Speeches are Different.The Challenge.Introductions.How to Organize the Introduction.Dedications.Award Acceptances.The Golden Rule of Ceremonial Speechwriting.
7.Listenability.
What Makes a Speech ?Listenable??Editing for Clarity.Editing for Closure.Editing for Coherence.You've Got Rhythm.
8.Style: Dressing for the Occasion.
The Importance of Style.Personal vs. Impersonal Style.Personal or Impersonal? How to Choose Your Style.Postscript on Style: Creating an ?Implied Dialogue.?
9.Word Choice: Finding the Lighting.
Editing for Word Choice.What Do Words Do?Word-Choice Function More
