The Global Environment of Business
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Product details:
- Publisher OUP Oxford
- Date of Publication 26 March 2009
- ISBN 9780199206636
- Binding Paperback
- No. of pages344 pages
- Size 247x190x18 mm
- Weight 656 g
- Language English 0
Categories
Short description:
The globalization of business activity: whether you love it or hate it, it affects you. What causes it, how different countries deal with it, and what the future might hold for it are all key questions which The Global Environment of Business answers.
MoreLong description:
Frederick Guy's The Global Environment of Business offers a multi-dimensional analysis of the environment in which international business operates.
International: How do multi-national corporations, nation states, regional trade blocs, markets, and global institutions interact to shape the international economic system? Who wins and who loses when the economy internationalizes? Is internationalization leading to a global world, or a regional one? How will efforts to curtail and adapt to climate change affect international business?
Technological and historical: How has the business environment been shaped by production systems, new methods of business organization, information and communication technology, transport, and the process of technological change itself?
Comparative: How do institutional differences affect national specialization and economic performance? How do the business systems of Europe differ from that of the United States, or those of East Asia from those of Latin America? Why do location and face-to-face contact matter in an age of high-speed communication and cheap long-distance transportation? Why have some countries grown so fast while others remain poor?
The Global Environment of Business draws on extensive research by economists, political scientists, sociologists, geographers, and business historians. There is more theory and academic debate here than in most books on the subject, but it is presented and explained clearly, and illustrated with lots of examples.
The author has done the student and the general reader a great favor by weaving together many contributions into a single highly readable book...I am hopeful that many lecturers will chose to stretch into disciplines outside their specialties to make the best use of this uniquely integrative approach. They will be offering the student a rewarding educational experience.
Table of Contents:
Part I: Background: Technology, Business Organization, and Politics
High Fixed Costs, Mass Production, and the Origins of the Large Corporation
Globalization Comes and Goes: the End of Free Trade in the Late 19th Century
Mass Production and Lean Production
Part II: Globalization
Globalization
Part III: Different Ways of Doing Business
Clusters: Location in the Global Economy
Varieties of Capitalism
Up From Poverty: Some Issues in Economic Development
Part IV: The future
Regionalism, the Natural Environment, and the End of Global Market Liberalization
