The Flip Side of Free
Understanding the Economics of the Internet
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Product details:
- Publisher MIT Press
- Date of Publication 9 March 2021
- ISBN 9780262045650
- Binding Hardback
- No. of pages264 pages
- Size 241x241x10 mm
- Weight 386 g
- Language English
- Illustrations 3 FIGURES 114
Categories
Long description:
Why "free" comes at a price: the costs of free internet services in terms of privacy, cybersecurity, and the growing market power of technology giants.
The upside of the internet is free Wi-Fi at Starbucks, Facetime over long distances, and nearly unlimited data for downloading or streaming. The downside is that our data goes to companies that use it to make money, our financial information is exposed to hackers, and the market power of technology companies continues to increase. In The Flip Side of Free, Michael Kende shows that free internet comes at a price. We're beginning to realize this. Our all-purpose techno-caveat is "I love my smart speaker...but"--is it really tracking everything I do? listening to everything I say?
Table of Contents:
Part I The Upside of Free
Chapter 1 Introduction
Chapter 2 The Global Standard
Chapter 3 Why Is Wi
-Fi Free?
Chapter 4 Something for Nothing
Part II The Downside of Free
Chapter 5 Did We Give Away Our Privacy?
Chapter 6 Is Our Data Secure?
Chapter 7 Platform Power
Chapter 8 The Digital Divide
Part III The Future of Free
Chapter 9 Trust the Future
Chapter 10 The Need for Change
Acknowledgments
Notes
Bibliography
Index
