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  • Small Business Management:  An Entrepreneur's Guidebook w/Student CD-ROM

    Small Business Management: An Entrepreneur's Guidebook w/Student CD-ROM by Megginson,;

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      • Publisher's listprice GBP 65.99
      • The price is estimated because at the time of ordering we do not know what conversion rates will apply to HUF / product currency when the book arrives. In case HUF is weaker, the price increases slightly, in case HUF is stronger, the price goes lower slightly.

        29 794 Ft (28 375 Ft + 5% VAT)
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    29 794 Ft

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    Product details:

    • Edition number 3
    • Publisher McGraw-Hill Higher Education
    • Date of Publication 1 July 1999

    • ISBN 9780072346527
    • Binding Paperback
    • No. of pages0 pages
    • Size 254x203x30 mm
    • Weight 953 g
    • Language English
    • 0

    Categories

    Long description:

    This text takes a practical, down-to-earth approach to planning, organizing, and managing a small business. While based on current research, theory, and practice, the material is presented from a “how-to” perspective, with many practical examples and applications from the business world. All three authors have had meaningful experience in the “real world” as an owner, manager or employee of one or more small businesses.

    This text takes a practical, down-to-earth approach to planning, organizing, and managing a small business. While based on current research, theory, and practice, the material is presented from a “how-to” perspective, with many practical examples and applications from the business world. All three authors have had meaningful experience in the “real world” as an owner, manager or employee of one or more small businesses.

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    Table of Contents:

    PART I The Challenge of Owning and Managing a Small Business

    Chapter 1 The Dynamic Role of Small Business

    Chapter 2 Opportunities and Challenges in Small

    Business

    Chapter 3 Legal Forms of Ownership

    PART II Planning for and Organizing a Business

    Chapter 4 How to Become the Owner of a Small Business

    Chapter 5 The Role of Planning In Organizing and

    Managing a Small Business

    Chapter 6 Obtaining the Right Financing for Your

    Business

    PART III Marketing Goods and Services

    Chapter 7 Developing Marketing Strategies

    Chapter 8 Product Promotion and Distribution

    PART IV Organizing and Managing the Business

    Chapter 9 Managing Human Resources and Diversity in

    Small Firms

    Chapter 10 Maintaining Relationships with Your

    Employees and Their Representatives

    PART V Operating the Business

    Chapter 11 Locating and Laying Out Operating Facilities

    Chapter 12 Purchasing, Inventory, and Quality Control

    PART VI Financial Planning and Control

    Chapter 13 Planning for Profit

    Chapter 14 Budgeting and Controlling Operations and

    Taxes

    Chapter 15Using Computer Technology in Small

    Businesses

    PART VII Providing Present and Future Security for the

    Business

    Chapter 16Risk Management, Insurance, and Crime

    Prevention

    Chapter 17Business-Government Relations and Business

    Ethics

    Chapter 18Family-Owned Businesses: Planning for the

    Future

    Workbook for Developing a Successful Business Plan

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