Pyromarketing
The Four-Step Strategy to Ignite Customer Evangelists and Keep Them for Life
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4 906 Ft (4 673 Ft + 5% VAT)
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4 906 Ft
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Product details:
- Publisher Collins Publishers
- Date of Publication 29 January 2008
- ISBN 9780060776718
- Binding Paperback
- No. of pages245 pages
- Size 202x134x15 mm
- Weight 213 g
- Language English 0
Categories
Short description:
Outlines strategies for growing a business by fostering customer loyalty and enthusiasm, drawing on recent marketing examples from the Christian publishing and film industries while counseling readers on how to focus on customer preferences, build a consumer database, and make customers a part of the sales force. 30,000 first printing.
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