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  • Practical Marketing for Your School Library

    Practical Marketing for Your School Library by Mansfield, C. L.;

      • GET 13% OFF

      • The discount is only available for 'Alert of Favourite Topics' newsletter recipients.
      • Publisher's listprice GBP 36.99
      • The price is estimated because at the time of ordering we do not know what conversion rates will apply to HUF / product currency when the book arrives. In case HUF is weaker, the price increases slightly, in case HUF is stronger, the price goes lower slightly.

        18 254 Ft (17 385 Ft + 5% VAT)
      • Discount 13% (cc. 2 373 Ft off)
      • Discounted price 15 881 Ft (15 125 Ft + 5% VAT)

    18 254 Ft

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    Availability

    Not yet published.

    Why don't you give exact delivery time?

    Delivery time is estimated on our previous experiences. We give estimations only, because we order from outside Hungary, and the delivery time mainly depends on how quickly the publisher supplies the book. Faster or slower deliveries both happen, but we do our best to supply as quickly as possible.

    Product details:

    • Publisher Bloomsbury Publishing (UK)
    • Date of Publication 13 November 2025
    • Number of Volumes Paperback

    • ISBN 9798216192459
    • Binding Paperback
    • No. of pages200 pages
    • Size 234.95x155.575 mm
    • Language English
    • 700

    Categories

    Short description:

    Provides librarians and teachers with innovative ideas for producing a marketing plan, newsletters, social media marketing, library programming, and more to position the library as an essential resource.

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    Long description:

    Provides librarians and teachers with innovative ideas for producing a marketing plan, newsletters, social media marketing, library programming, and more to position the library as an essential resource.

    Is your school library struggling to gain visibility within your school and community? Marketing Your School Library provides librarians with the strategies and tools needed to develop a comprehensive marketing plan that will raise awareness and drive student engagement and colleague collaboration. This practical, easy-to-implement guide goes beyond traditional library promotion to deliver innovative, low-cost ideas for creating standout newsletters, social media campaigns, and event-based programming that will position your library as an indispensable hub of learning and discovery within your school community.

    · Discover how to leverage data and feedback to understand your target audience and craft compelling messaging that resonates.
    · Master the art of visual branding to make your library pop, both online and in-person.
    · Utilize cost-effective digital marketing tactics to reach students, staff, and families where they are.
    · Build a calendar of engaging, curriculum-aligned library events and activities that get everyone excited about what your library has to offer.

    With this roadmap in hand, you'll be empowered to transform your library into a vibrant, must-visit destination that elevates teaching and learning throughout your school. Upgrade your marketing game and take your library's impact to new heights!

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    Table of Contents:

    Dedication
    Preface
    Chapter 1: Introduction: The Evolving Role of the School Library
    Chapter 2: Marketing Foundations for School Libraries
    Chapter 3: Understanding Your Target Audiences
    Chapter 4: Using Analytical Tools and Innovative Approaches from the Business World
    Chapter 5: Creating a Distinctive Brand Identity
    Chapter 6: Developing a Strategic Marketing Plan for the School Library
    Chapter 7: Using Technology to Support your Marketing Efforts
    Chapter 8: Creating Engaging Content
    Chapter 9: Hosting Impactful Programs and Events
    Chapter 10: Building Strategic Partnerships
    Chapter 11: Aligning your Library Program
    Chapter 12: Developing Library Initiatives
    Chapter 13: Measuring Marketing Success in the School Library
    Chapter 14: Making Your Library Facility Market-Friendly
    Chapter 15: Resourcing and Budgeting for Marketing Success
    Chapter 16: Library Programming in Practice
    Chapter 17: Case Studies
    Chapter 18: Long-Term Library Calendar Planning
    Chapter 19: Sample Library Lesson Plans
    Chapter 20: Book Study
    Glossary
    Bibliography
    Index

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