Operations Management
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23 882 Ft
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Product details:
- Publisher OUP Oxford
- Date of Publication 22 March 2012
- ISBN 9780199593583
- Binding Paperback
- No. of pages496 pages
- Size 265x194x20 mm
- Weight 1145 g
- Language English 0
Categories
Short description:
An integrated media and text solution which clearly demonstrates the relevance of operations to everyday business activities, through extensive use of text and running video case studies from companies such as Ikea, Domino's, EasyJet, and Ticketmaster. A truly engaging package for those with little knowledge or experience in operations management.
MoreLong description:
Presenting an integrated media and text solution to teaching Operations Management!
Take this opportunity to provide your students with a new, innovative learning package which clearly demonstrates the relevance of operations to everyday business activities.
Allow students to see how core operations theory is applied in real world situations through watching bespoke videoed case materials of interviews and processes tied to each chapter concept. Further reinforce their understanding of key concepts and quantitative techniques by encouraging them to interact with animated models from the text, seamlessly linked via QR codes.
Aware that students taking their first module in Operations Management often have little first-hand experience of a working environment, the authors introduce all the core topics to students in a lively and engaging manner, making OM relevant and meaningful to students new to the subject. Starting from students' interactions with operations management, perhaps as a customer or part time employee, the authors guide the readers through the management of operations, before exploring the design
techniques and the strategy of OM, thereby mirroring students' future experiences as graduates.
Packed full of case material and examples from companies that students can easily relate to such as Domino's, EasyJet, and Ticketmaster, this text challenges the reader to think about real business issues and what they might encounter in their future careers. Real life problems are also used to carefully explain quantitative data.
Links to seminal papers throughout each chapter support and strengthen the theory discussed and encourage readers to carry out their own research into these topics.
A unique, lively package makes this core reading for all business students taking an introductory module in operations management.
Provided on the Online Resource Centre:
For Students:
Animated diagrams from the book - accompanied by audio to help explain concepts.
Annotated library of links to footage of 'Operations in Action'.
Web-based activities.
Multiple choice questions.
Seminal paper links.
Downloadable Flashcard glossary.
For lecturers:
Bespoke video case material consisting of interviews and processes tied to each chapter. Broken down into 5 minute clips, these can either be shown in relation to a chapter topic, or as a whole film demonstrating how one company utilises many aspects of OM.
Customizable PowerPoint slides.
Tutor guide.
Tutorial activities.
Answers to discussion questions.
Test bank.
A replacement text that performs the task of introduction better than the ones in use at the moment.
Table of Contents:
Part A: Understanding Operations Management
Introduction to Operations Management
Winning Customers and Competing Effectively
Operations Processes and Life Cycles
Part B: Managing Operations
Locating, Designing and Managing Facilities
Managing Supply Chain Relationships
Managing Materials and Inventory Performance
Managing Capacity and Demand
Managing Queuing and Customer Satisfaction
Managing Quality
Part C: Designing and Developing Operations
Designing Processes
Designing Jobs and Managing People
Developing New Products and Services
Planning for Projects, Crises, and Business Continuity
Part D: Operations Strategies
Operations Strategy
Lean and Agile Production
Innovation and Continuous Improvement
Internationalisation, Globalisation, and Corporate Social Responsibility
