Product details:
ISBN13: | 9781501511684 |
ISBN10: | 1501511688 |
Binding: | Hardback |
No. of pages: | 326 pages |
Size: | 230x155 mm |
Weight: | 590 g |
Language: | English |
Illustrations: | 2 Illustrations, color; 20 Tables, black & white |
214 |
Category:
Language Ideologies in the Chinese Context
Orientations to English as a Lingua Franca
Edition number: 1
Publisher: De Gruyter Mouton
Date of Publication: 22 June 2020
Normal price:
Publisher's listprice:
EUR 129.95
EUR 129.95
Your price:
42 899 (40 856 HUF + 5% VAT )
discount is: 20% (approx 10 725 HUF off)
Discount is valid until: 30 June 2024
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Short description:
This series welcomes book proposals detailing innovative and cutting edge research and theorisation in the field of English as a lingua franca (ELF). The purpose of the series is to offer a wide forum for work on ELF, including aspects such as descriptions and analyses of ELF; ELF use in a range of domains including education (primary, secondary and tertiary), business, tourism; conceptual works challenging current assumptions about English use and usage; works exploring the implications of ELF for English language policy, pedagogy, and practice; and ELF in relation to global multilingualism.
Long description:
This book explores language ideologies in China, which encounters the unprecedented global spread of English as a lingua franca, against the backdrop of globalisation where China emerges as a rapidly developing economy with vigorous promotion of Chinese around the world. The book addresses Chinese speakers' ideologies in relation to ELF and provides insights into non-native English speakers' engagement in the development of English in the future.