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  • How to Sell Anything on Yahoo!...And Make a Fortune!: Build and Run a Successful Online Business with Yahoo!? Shopping

    How to Sell Anything on Yahoo!...And Make a Fortune! by Mcgrath, Skip;

    Build and Run a Successful Online Business with Yahoo!? Shopping

      • GET 10% OFF

      • The discount is only available for 'Alert of Favourite Topics' newsletter recipients.
      • Publisher's listprice GBP 14.99
      • The price is estimated because at the time of ordering we do not know what conversion rates will apply to HUF / product currency when the book arrives. In case HUF is weaker, the price increases slightly, in case HUF is stronger, the price goes lower slightly.

        7 161 Ft (6 820 Ft + 5% VAT)
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    7 161 Ft

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    Product details:

    • Publisher McGraw-Hill Professional
    • Date of Publication 1 November 2006

    • ISBN 9780072262797
    • Binding Paperback
    • No. of pages264 pages
    • Size 228x180x13 mm
    • Weight 433 g
    • Language English
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    Categories

    Short description:

    Turn your products into profit on Yahoo!--the world's

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    Long description:

    The book that puts online sellers in touch with Yahoo!?s 237 million users





    Yahoo! is the third most active shopping site on the Internet and this hands-on guide makes it easy for anyone to start selling on Yahoo! in no time. How to Sell Anything on Yahoo! . . . And Make a Fortune! explains:





    • What it takes to set up a Yahoo! Store that?s popular and profitable

    • How to take advantage of Yahoo! Web hosting, sponsored searches, and affiliate programs

    • Registration of domain names and how to use Yahoo!?s business mail services



    If you are an entrepreneur or small business owner looking to make Yahoo! part of your online retail strategy, you need this book.

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    Table of Contents:

    Foreword

    Acknowledgments

    Introduction

    Part I: Creating a Successful Web Business

    Chapter 1: Before Getting Started

    Chapter 2: Elements of a Profitable Web-Based Business

    Chapter 3: How Competition, Supply, and Demand Affect Your Business

    Chapter 4: Niche Marketing for Success

    Chapter 5: Researching and Finding Your Niche

    Chapter 6: Website Designs That Sell

    Chapter 7: Making the Sale

    Chapter 8: Payment Systems

    Chapter 9: Up-Selling and Cross-Selling

    Chapter 10: Delivering the Product

    Chapter 11: Bringing the Customer Back for More

    Part II: Setting Up Your Yahoo Store

    Chapter 12: Introducing Yahoo Merchant Solutions

    Chapter 13: Getting Started

    Chapter 14: Understanding the Elements of Your Store

    Chapter 15: Tools to Build Your Site

    Chapter 16: Creating Your Product Listings

    Chapter 17: Creating and Editing Your Store Pages

    Chapter 18: Creating Additional Section Pages

    Chapter 19: Creating Supplementary Pages

    Chapter 20: Ordering Form and Checkout Settings

    Chapter 21: Testing, Troubleshooting, and Checking Your Store's Readiness

    Part III: Marketing Your Store

    Chapter 22: Getting Found in Search Results

    Chapter 23: Pay Per Click Advertising

    Chapter 24: Cross Marketing and Promotion

    INDEX

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