Gut Feelings
Short Cuts to Better Decision Making
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Estimated delivery time: In stock at the publisher, but not at Prospero's office. Delivery time approx. 3-5 weeks.
Not in stock at Prospero.
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Delivery time is estimated on our previous experiences. We give estimations only, because we order from outside Hungary, and the delivery time mainly depends on how quickly the publisher supplies the book. Faster or slower deliveries both happen, but we do our best to supply as quickly as possible.
Product details:
- Publisher Penguin Books Ltd
- Date of Publication 28 August 2008
- Number of Volumes B-format paperback
- ISBN 9780141015910
- Binding Paperback
- No. of pages288 pages
- Size 198x130x18 mm
- Weight 220 g
- Language English 0
Categories
Long description:
In Gut Feelings: Short Cuts to Better Decision Making psychologist and behavioural expert Gerd Gigerenzer reveals the secrets of fast and effective decision-making.
A sportsman can catch a ball without calculating its speed or distance. A group of amateurs beat the experts at playing the stock market. A man falls for the right woman even though she's 'wrong' on paper. All these people succeeded by trusting their instincts - but how does it work?
As Gerd Gigerenzer explains, in an uncertain world, sometimes we have to ignore too much information and rely on our brain's 'short cut', or heuristic. By explaining how intuition works and analyzing the techniques that people use to make good decisions - whether it's in personnel selection or heart surgery - Gigerenzer will show you the hidden intelligence of the unconscious mind.
'Fascinating and provocative ... Gut Feelings may well be the recipe for a simpler, less stressful life'
Sunday Times
'Gigerenzer's writing is catchily optimistic and slyly funny ... Devilish'
Steven Poole, Guardian
'The science behind the phenomenon cited in the bestseller Blink ... useful and clearly written'
Business Week
'Gigerenzer is brilliant'
Stephen Pinker
Gerd Gigerenzer is Director of the Center for Adaptive Behavior and Cognition at the Max Planck Institute for Human Development in Berlin and former Professor of Psychology at the University of Chicago. He has published two academic books on heuristics, Simple Heuristics That Make Us Smart and Bounded Rationality: The Adaptive Toolbox as well as a popular science book, Reckoning with Risk.
