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  • Free Ride: How the Internet is Destroying the Culture Business and How it Can Fight Back

    Free Ride by Levine, Robert;

    How the Internet is Destroying the Culture Business and How it Can Fight Back

      • GET 20% OFF

      • Publisher's listprice GBP 9.99
      • The price is estimated because at the time of ordering we do not know what conversion rates will apply to HUF / product currency when the book arrives. In case HUF is weaker, the price increases slightly, in case HUF is stronger, the price goes lower slightly.

        4 772 Ft (4 545 Ft + 5% VAT)
      • Discount 20% (cc. 954 Ft off)
      • Discounted price 3 818 Ft (3 636 Ft + 5% VAT)
      • Discount is valid until: 31 May 2026

    3 818 Ft

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    Product details:

    • Publisher Random House
    • Date of Publication 6 September 2012
    • Number of Volumes B-format paperback

    • ISBN 9780099549284
    • Binding Paperback
    • No. of pages320 pages
    • Size 198x129x20 mm
    • Weight 232 g
    • Language English
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    Long description:

    'Information wants to be free' says influential technologist Stewart Brand at a 1984 hacker convention. These words became the mantra that shaped the Internet, and the conflict he predicted has led to a revolution in the way that our culture is funded and consumed.

    We have come to demand free content online, mistaking the packaging of physical products for what we were actually paying for- the creative content. Newspapers are being pressurised to give their content away for free online; music sales have plummeted due to piracy; and Amazon is using its market power to drive down the price of ebooks.

    Technology companies are making millions from content created and funded by others, reducing the value of culture in the process. How did the media industry lose control over its destiny? What are the consequences? And are we headed for cultural meltdown if the media can't stop the free ride?

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