Digital Internationalisation of Firms
Strategies, Challenges and Legal Aspects
Series: Routledge Open Business and Economics;
-
GET 10% OFF
- Publisher's listprice GBP 155.00
-
74 051 Ft (70 525 Ft + 5% VAT)
The price is estimated because at the time of ordering we do not know what conversion rates will apply to HUF / product currency when the book arrives. In case HUF is weaker, the price increases slightly, in case HUF is stronger, the price goes lower slightly.
- Discount 10% (cc. 7 405 Ft off)
- Discounted price 66 646 Ft (63 473 Ft + 5% VAT)
66 646 Ft
Availability
Estimated delivery time: In stock at the publisher, but not at Prospero's office. Delivery time approx. 3-5 weeks.
Not in stock at Prospero.
Why don't you give exact delivery time?
Delivery time is estimated on our previous experiences. We give estimations only, because we order from outside Hungary, and the delivery time mainly depends on how quickly the publisher supplies the book. Faster or slower deliveries both happen, but we do our best to supply as quickly as possible.
Product details:
- Edition number 1
- Publisher Routledge
- Date of Publication 15 June 2025
- ISBN 9781041020226
- Binding Hardback
- No. of pages298 pages
- Size 229x152 mm
- Weight 710 g
- Language English
- Illustrations 2 Illustrations, black & white; 2 Line drawings, black & white; 12 Tables, black & white 731
Categories
Short description:
Digital Internationalisation of Firms offers a comprehensive examination of the digital outward internationalisation of firms, focusing on both Internet-based and Internet-enabled businesses, including SMEs and large enterprises.
MoreLong description:
Digital Internationalisation of Firms offers a comprehensive examination of the digital outward internationalisation of firms, focusing on both Internet-based and Internet-enabled businesses, including SMEs and large enterprises. This monograph provides in-depth analysis of the processes, modes, and strategies firms employ to expand internationally in the digital age. It also addresses key challenges, including legal aspects of cross-border e-commerce (CBEC), making it a vital resource for those navigating the complexities of global digital markets. This book offers a multifaceted approach to digital internationalisation, covering theoretical perspectives, practical strategies, and empirical evidence. It provides valuable insights into e-consumer behavior, big data, and sustainability challenges. The inclusion of legal considerations, such as consumer rights, tax regulations, and intellectual property protection, distinguishes this work from other publications in the field.
Readers will gain a holistic understanding of the digital internationalisation process, from strategy formulation to navigating legal hurdles, and the book is ideal for academics, researchers, and advanced students in international business, marketing, and law. It also serves as a valuable resource for business managers, advisors, and policymakers seeking to understand the intricacies of digital internationalisation and the legal frameworks that influence cross-border e-commerce.
The Open Access version of this book, available at http://www.taylorfrancis.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives (CC BY-NC-ND) 4.0 license.
MoreTable of Contents:
Introductory chapter: digital internationalisation of firms - general overview, research streams and theoretical approaches 1. Digital internationalisation of Internet-enabled firms: process, modes, and strategies 2. Digital internationalisation of Internet-based firms: process, modes, and strategies 3. Digital internationalisation through R&D collaboration amongst research institutes. The
More
