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  • Digital Economic Policy: The Economics of Digital Markets from a European Union Perspective

    Digital Economic Policy by Mariniello, Mario;

    The Economics of Digital Markets from a European Union Perspective

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      • Publisher's listprice GBP 92.00
      • The price is estimated because at the time of ordering we do not know what conversion rates will apply to HUF / product currency when the book arrives. In case HUF is weaker, the price increases slightly, in case HUF is stronger, the price goes lower slightly.

        43 953 Ft (41 860 Ft + 5% VAT)
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    43 953 Ft

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    Availability

    Estimated delivery time: In stock at the publisher, but not at Prospero's office. Delivery time approx. 3-5 weeks.
    Not in stock at Prospero.

    Why don't you give exact delivery time?

    Delivery time is estimated on our previous experiences. We give estimations only, because we order from outside Hungary, and the delivery time mainly depends on how quickly the publisher supplies the book. Faster or slower deliveries both happen, but we do our best to supply as quickly as possible.

    Product details:

    • Publisher OUP Oxford
    • Date of Publication 21 July 2022

    • ISBN 9780198831471
    • Binding Hardback
    • No. of pages498 pages
    • Size 254x180x28 mm
    • Weight 1102 g
    • Language English
    • 270

    Categories

    Short description:

    The emergence of new technologies and business models has required a pro-active role from public authorities in defining the rules of evolving markets before issues cement. This book surveys the key areas of the digital economy that demand policy action, such as AI, cybersecurity, and e-commerce, and the EU long term strategic plans to govern them.

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    Long description:

    The emergence of new technologies and business models such as data analytics, online platforms, and artificial intelligence has shaken the economy and society at their foundations. Recently, it has become apparent that public authorities must take a pro-active role to define the rules of the newly emerged markets before potential issues and concerns cement. How rules are currently written determines who will exert a stronger influence on the economy and society in the coming years. This is key reason why digital policymakers are currently exposed to tremendous pressure by stakeholders.

    This book takes a journey through all the main areas in the digital economy that beg for policy action. Readers may learn about the general features of a digital economy and the EU long term strategic plans to govern it. They may learn about telecom markets, the data economy, the digitization of the public sector, cybersecurity, the platform economy, liability for online content, e-commerce, the sharing economy, the impact of technology on labour markets, digital inequality, disinformation, and artificial intelligence.

    This book provides students with the background knowledge and analytical tools necessary to understand, analyse, and assess the impact of EU digital policies on the European economy and society. The approach is both theoretical and applied. The main goal is to prepare students to give informed and economically sound advice to an EU policymaker for digital affairs.

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    Table of Contents:

    PART 1. TOWARDS A DIGITAL ECONOMY
    A Digital Economy
    Facts About the European Digital Economy
    Technology and the Covid-19 Pandemic
    PART 2. DIGITAL INFRASTRUCTURE
    Connectivity
    The Data Economy
    Digital Government
    Cybersecurity
    PART 3. DIGITAL MARKETS
    An Introduction to Online Platforms
    Online Content and Platform Liability
    E-Commerce
    The Sharing Economy
    PART 4. DIGITAL SOCIETY
    Technology and Employment
    Digital Inequality
    Disinformation in the Digital Age
    Artificial Intelligence
    Appendix 1. Microeconomics: A Toolkit

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