Can Big Bird Fight Terrorism?
Children's Television and Globalized Multicultural Education
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Product details:
- Publisher OUP USA
- Date of Publication 6 December 2019
- ISBN 9780190903954
- Binding Hardback
- No. of pages282 pages
- Size 140x236x25 mm
- Weight 590 g
- Language English 0
Categories
Short description:
In recent years, the United States Agency for International Development (USAID) has provided funding to the New York-based Sesame Workshop. Its goal is to create international versions of Sesame Street that teach tolerance and democratic values, with the hopes of decreasing conflict and preventing terrorism. This book takes an in-depth look at the Nigerian version, Sesame Square, started in 2011 in an attempt to build peaceful coexistence and counter the extremist messages of Boko Haram. It offers rare insights into the complexities inherent in attempts to "teach" cosmopolitan ideals of democracy and tolerance and the ways in which such efforts can compromise peacebuilding in countries suffering from internal conflicts.
MoreLong description:
Sesame Street has taught generations of Americans their letters and numbers, and also how to better understand and get along with people of different races, faiths, ethnicities, and temperaments. But the show has a global reach as well, with more than thirty co-productions of Sesame Street that are viewed in over 150 countries. In recent years, the United States Agency for International Development (USAID) has provided funding to the New York-based Sesame Workshop to create international versions of Sesame Street. Many of these programs teach children to respect diversity and tolerate others, which some hope will ultimately help to build peace in conflict-affected societies. In fact, the U.S. government has funded local versions of the show in several countries enmeshed in conflict, including Afghanistan, Kosovo, Pakistan, Jordan, and Nigeria.
Can Big Bird Fight Terrorism? takes an in-depth look at the Nigerian version, Sesame Square, which began airing in 2011. In addition to teaching preschool-level academic skills, Sesame Square seeks to promote peaceful coexistence-a daunting task in Nigeria, where escalating ethno-religious tensions and terrorism threaten to fracture the nation. After a year of interviewing Sesame creators, observing their production processes, conducting episode analysis, and talking to local educators who use the program in classrooms, Naomi Moland found that this child-focused use of soft power raised complex questions about how multicultural ideals translate into different settings. In Nigeria, where segregation, state fragility, and escalating conflict raise the stakes of peacebuilding efforts, multicultural education may be ineffective at best, and possibly even divisive. This book offers rare insights into the complexities, challenges, and dilemmas inherent in soft power attempts to teach the ideals of diversity and tolerance in countries suffering from internal conflicts.
This is a rich and fascinating account of the use of children's television in Nigeria to counter terrorism through teaching ethnic and religious tolerance and cultivating a sense of national unity. The book brings to light dilemmas at the heart of multicultural educational approaches to addressing ethnic and religious conflict, illuminating how efforts to be 'culturally sensitive' may actually reproduce stereotypes and deepen social divisions. In attending closely to context, Moland shows vividly how local, social, and political economic forces, what she calls a 'public curriculum,' can seriously limit the persuasive potential of 'soft power' media and multicultural education interventions specifically. Given the widespread use of soft power educational interventions in peacebuilding efforts worldwide, the book is important and timely.
Table of Contents:
Acknowledgements
List of Illustrations
1. Introduction: Sesame Square and the dilemmas of peacebuilding in Nigeria
2. Learning on "The Longest Street in the World"
3. Imagining the Nigerian Audience
4. Can Kami Promote Ethnic and Religious Tolerance?
5. Can Zobi Build National Unity?
6. Can Big Bird Fight Terrorism?
7. Conclusion: Multiculturalism in a Multicultural World
Appendix A
Notes
Bibliography
Index
