ISBN13: | 9781032589138 |
ISBN10: | 1032589132 |
Kötéstípus: | Keménykötés |
Terjedelem: | 368 oldal |
Méret: | 234x156 mm |
Súly: | 453 g |
Nyelv: | angol |
Illusztrációk: | 11 Illustrations, black & white; 1 Halftones, black & white; 10 Line drawings, black & white |
674 |
Digitális jel-, hang- és képfeldolgozás
A művészetről általában
Média- és kommunikációs ipar
Zenetudomány általában, zenetörténet
További zenei könyvek
Digitális jel-, hang- és képfeldolgozás (karitatív célú kampány)
A művészetről általában (karitatív célú kampány)
Média- és kommunikációs ipar (karitatív célú kampány)
Zenetudomány általában, zenetörténet (karitatív célú kampány)
További zenei könyvek (karitatív célú kampány)
The Music Business for Music Creators
GBP 135.00
Kattintson ide a feliratkozáshoz
A Prosperónál jelenleg nincsen raktáron.
The Music Business for Music Creators is a roadmap to understanding the traditional and modern income streams that define the modern music industry, with an emphasis on educating and empowering the next generation of music creators with the knowledge they require to build a career out of their creative pursuits.
The Music Business for Music Creators is a roadmap to understanding the traditional and emerging income streams that define the modern music industry. It presents the key concepts and principles that underpin the business, with an emphasis on educating and empowering the next generation of music creators to build a career from their creative pursuits.
The book provides a comprehensive overview of the mechanics of the music business, from music publishing, marketing and contract negotiation to licensing, streaming and performing. This accessible guide is written with music creators in mind and features case studies, profiles and interviews with established professionals, as well as a glossary of key terms to empower the reader in their understanding of the industry, alongside a number of useful accompanying digital resources.
This book is core reading for students of music business and music creation in contemporary music education, and an essential resource for those on music, music production and music performance courses, as well as aspiring and early career professionals.
?The Music Business for Music Creators is a book I recommend enthusiastically if you are serious about a career in the music industry. A must-have and very well-informed guidebook to this many splintered and at times confusing ecosystem, this book will help you navigate the ever-shifting minefield.?
Scott Baker-Marflitt, Course Leader, Kristiania University College, Oslo, Pick & Mix Management
"This book takes important and misunderstood subjects and simplifies them in a style that is rarely seen. It is loaded with insight into several crucial aspects of the business that creators of original music need to know. Jonny, an award-winning veteran of the industry, offers hope and optimism to any music creator by empowering them with the understanding of what they need to know to become a successful industry professional."
Ray Williams, President, Music Marketing Inc., Canada
?In an ever-changing music industry, with its grey legal areas, shifting audio formats and misinformation, Jonny?s book provides a manual to navigate these vagaries and enable creatives to educate themselves in obtaining a sustainable income. This much-needed work cuts through the supposition and leads the reader down the path to greater knowledge and information.?
Greg Haver, musician, producer and music industry advisor, New Zealand
"I wish I had this book before going into the music business. Anyone that reads the book will gain a broad and accurate knowledge base on the business because it answers the questions that so many have when entering this often mysterious industry. Even those who have been in the business for years can learn new things from reading this."
John Aagaard, TG Publishing/Management, Denmark
Part 1: Song and Recording Copyrights 1. Understanding Copyright 2. What are Master Rights? 3. Song Splits Part 2: Music Industry Structures and Roles 4. What is Music Publishing? 5. The Role of a Record Company 6. Artist and Labels Services 7. What Do Artists Managers Do? 8. What Do Music Lawyers do? 9. What Do Accountants Do? 10. Understanding the Live Sector Part 3: Being a Recording Artist 11. Artist Development: The Rarely Spoken Truths of Self Discovery 12. Being in a Band 13. The Art of Negotiation 14. Rights Management and Collection Societies 15. Song and Recording Registration Part 4: Releasing Music 16. Releasing Music without a Record Company 17. Ten Key Steps When Releasing Music 18. Writing a Press Release 19. Understanding Digital Distribution 20. Releasing Cover Songs and Remixes 21. Costing and Budgeting for Artists Releasing Music 22. Understanding Growth on Streaming Platforms 23. The Algorithmic Scaffold of Spotify and its Playlists 24. Pitching For Playlists 25. Sonic Virality: When the Listeners Speak 26. Ten Tips for Gaining Growth on Audio Streaming Platforms 27. Sampling and Being Sampled: The Culture of Permission Part 5: An Exploration of Income Streams for Music Creators 28. Paths of Profit for Music Creators 29. Working For Hire 30. The Self-Recording Musician 31. The Sync Business 32. Artist Merchandise 33. Funding Opportunities 34. A Guide to Building a Portfolio Career: Understanding the Gig Economy 35. Reaching out to Music Industry Professionals 36. Songwriters Pitching Songs to Recording Artists 37. Expected Standards of Song Presentation 38. Production Music and Media Composers 39. The Importance of Metadata Part 6: The Future of The Business 40. The Global Marketplace 41. Artificial Intelligence in Creativity and Analytics 42. Mental Health Awareness: A Creators? Understanding of Self-Care 43. Beyond The Horizon: Exploring the Future of the Music Business 44. Your Future