The Framemaking Sale
Sell More by Boosting Customer Confidence
- Publisher's listprice USD 30.00
-
10 552 Ft (10 050 Ft + 5% VAT)
The price is estimated because at the time of ordering we do not know what conversion rates will apply to HUF / product currency when the book arrives. In case HUF is weaker, the price increases slightly, in case HUF is stronger, the price goes lower slightly.
- Discount 15% (cc. 1 583 Ft off)
- Discounted price 8 970 Ft (8 543 Ft + 5% VAT)
Subcribe now and take benefit of a favourable price.
Subscribe
10 552 Ft
Availability
Not yet published.
Why don't you give exact delivery time?
Delivery time is estimated on our previous experiences. We give estimations only, because we order from outside Hungary, and the delivery time mainly depends on how quickly the publisher supplies the book. Faster or slower deliveries both happen, but we do our best to supply as quickly as possible.
Product details:
- Publisher Little, Brown
- Date of Publication 2 October 2025
- ISBN 9781541705821
- Binding Hardback
- No. of pages304 pages
- Size 238x160x26 mm
- Weight 500 g
- Language English
- Illustrations 10 BW images on text 700
Categories
Long description:
This essential guide reinvents selling for today's B2B market, showing sellers how to overcome stalled deals and customer indecision
Business-to-business commerce is broken. Today's customers find themselves overwhelmed by too many options, too much information, and too many obstacles. The result is often an inability to execute any but the safest of purchase decisions, frequently resulting in no decision at all. Could this be the death of sales as we know it?
Traditional sales methods are all carefully designed to change the way customers think of sellers-to win customers' business by first gaining their trust. But Brent Adamson and Karl Schmidt argue the real key to B2B sales success is to focus on boosting customers' confidence in themselves and their ability to make large-scale, collective decisions on behalf of their company.
Through a combination of powerful research and data, real-world examples, and practical tactics from some of the world's best leaders and sales professionals, The Framemaking Sale provides a blueprint for a completely new approach to selling. Using the authors' unique framemaking method, this book offers a paradigm-shifting perspective on buying and selling with confidence, empowering sales teams and customers alike to thrive in this new world of selling.
