Strategic Commercial Management
Series: Management Practice Essentials;
- Publisher's listprice GBP 160.00
-
80 976 Ft (77 120 Ft + 5% VAT)
The price is estimated because at the time of ordering we do not know what conversion rates will apply to HUF / product currency when the book arrives. In case HUF is weaker, the price increases slightly, in case HUF is stronger, the price goes lower slightly.
- Discount 10% (cc. 8 098 Ft off)
- Discounted price 72 878 Ft (69 408 Ft + 5% VAT)
80 976 Ft
Availability
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Delivery time is estimated on our previous experiences. We give estimations only, because we order from outside Hungary, and the delivery time mainly depends on how quickly the publisher supplies the book. Faster or slower deliveries both happen, but we do our best to supply as quickly as possible.
Product details:
- Edition number 1
- Publisher Routledge
- Date of Publication 30 June 2025
- ISBN 9780367510299
- Binding Hardback
- No. of pages230 pages
- Size 198x129 mm
- Language English
- Illustrations 32 Illustrations, black & white; 32 Line drawings, black & white; 4 Tables, black & white 700
Categories
Short description:
Commercial acumen is a critical skill that underpins the realisation of successful and high value trading relationships. This concise textbook provides knowledge of the principles of strategic commercial management together with a framework for critically understanding commercial practice within and between organisations.
MoreLong description:
Commercial acumen is a critical skill that underpins the realisation of successful and high value trading relationships.
This concise textbook provides knowledge of the principles of strategic commercial management together with a framework for critically understanding commercial practice within and between organisations. It also examines relevant commercial management best practice and aids the development of the intellectual skills to communicate the rationale behind the strategic commercial decisions made by organisations. Across each chapter, it presents practical and transferable skills for designing, negotiating, awarding and managing B2B transactions.
Strategic Commercial Management provides a practical and concise introduction for executive education students currently studying for MSc and MBA apprenticeship programmes, as well as supplementary reading for postgraduate students studying Strategic and Commercial Management.
MoreTable of Contents:
1. Making Commercial Management Strategic 2. Foundations of Commercial Relationships 3. Identifying, Allocating and Managing Risk and Value 4. Exchange Governance 5. Commercially Driven Decision-Making 6. Influencing Partner Behaviour 7. Applying Rigorous and Consistent Commercial Processes and Procedures 8. Realising Value at the Commercial Interface
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