Diffusion of Innovative Energy Services
Consumers' Acceptance and Willingness to Pay
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54 297 Ft
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Product details:
- Publisher Academic Press
- Date of Publication 31 August 2023
- ISBN 9780128228821
- Binding Paperback
- No. of pages244 pages
- Size 234x190 mm
- Weight 520 g
- Language English 533
Categories
Long description:
Diffusion of Innovative Energy Services: Consumers' Acceptance and Willingness to Pay consolidates research in the diffusion, adoption and acceptance of Innovative energy services (IES), including dynamic green electricity tariffs, small-scale energy generators, and smart metering information systems among residential electricity consumers. The book addresses consumer awareness, acceptance and engagement towards smart technologies, focusing on the 'willingness to pay' for IES. Chapters address findings from field experiments, pilot programs and simulation methods such as agent-based modeling. Case studies involve various countries and continents, with a focus on modern, pro-environmental and sustainable economies, where IES are offered.
Policy recommendations, tools and interventions as well as behavioral strategies conclude the work.
MoreTable of Contents:
1. Introduction to innovative energy services (IES) in transitioning energy markets
2. Consumers' roles and opportunities in the energy market
3. Theoretical background of innovation diffusion in the context of energy market
4. Individual behavioral theories
5. Consumer acceptance and engagement of IES:practical experience and findings
6. Behavioral strategies and marketing interventions: policy recommendations and practical advices
7. Bibliography
8. Glossary
Diffusion of Innovative Energy Services: Consumers' Acceptance and Willingness to Pay
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